We are always looking for amazing talent who can contribute to our growth and deliver results! Geotab is seeking a Global Demo Excellence Lead who will own and operationalize a scalable, global demo ecosystem that enables Sales and Partners to deliver high-impact, consistent, and tailored customer demo experiences across segments, regions, and product lines. The projects will vary in scope, complexity, and affected business area. If you love technology, and are keen to join an industry leader — we would love to hear from you!
What you'll do:As a Global Demo Excellence Lead, your key area of responsibility will be defining demo strategy, managing demo environments and data, and enabling seller and partner readiness to ensure demo excellence is consistent, scalable, and aligned with go-to-market priorities. You will need to work closely with Geotab's Sales, Product, Product Marketing, Revenue Delivery, and Enablement teams.
To be successful in this role you will be a strategic thinker with an innovation mindset and strong cross-functional influence, possessing the ability to communicate complex concepts clearly to both technical and non-technical audiences. In addition, the successful candidate will have strong technical expertise in building and managing SaaS demo environments, coupled with a deep understanding of value-based selling and data governance.
How you'll make an impact:Demo Ecosystem Strategy & Ownership: Own and define the global demo excellence strategy to support scalable, high-impact customer engagements across Sales and Partner ecosystems.
Demo Environment Design, Build & Governance: Design, build, and maintain gold-standard demo environments across key segments and regions, ensuring they are fully configured with relevant features and realistic data.
Data Strategy & Scenario Management: Partner with Legal, Product, and Engineering to manage a compliant demo data strategy and develop realistic datasets reflecting customer environments.
Demo Content & Modular Asset Development: Develop and maintain a scalable library of demo modules, scripts, narratives, and talk tracks aligned to value-based selling and product messaging.
AI-Enabled Demo Capability & Innovation: Structure demo environments to support AI-driven demo assembly and identify opportunities to leverage automation for improved efficiency.
Cross-Functional Alignment & Governance: Act as the primary liaison between Sales, Product, Marketing, and Enablement teams to align demo strategy with product roadmaps and go-to-market priorities.
Sales & Partner Readiness and Adoption: Drive consistent demo execution standards through best practices, structured enablement, and certification programs.
Business Impact & Continuous Improvement: Elevate demo quality and consistency to contribute to improved win rates, product adoption, and overall sales effectiveness.
5 - 8 years of experience in sales enablement, demo strategy, product enablement, or related fields.
Bachelors degree in a related field, or an equivalent combination of education and work experience.
Proven experience designing and scaling demo environments, content, and enablement programs within B2B technology or SaaS industries.
Strong technical expertise in SaaS platforms, product ecosystems, and system integrations, including configuration and data setup.
Deep understanding of value-based selling and the ability to translate product capabilities into compelling customer narratives.
Knowledge of data privacy and governance, specifically regarding anonymization and synthetic data approaches for demo environments.
Exceptional stakeholder management skills with the ability to work across Product, Sales, and Marketing teams without direct authority.
Flex working arrangements
Home office reimbursement program
Baby bonus & parental leave top up program
Online learning and networking opportunities
Electric vehicle purchase incentive program
Competitive medical and dental benefits
Retirement savings program
*The above are offered to full-time permanent employees only
Geotab will not discharge or in any other manner discriminate against employees or applicants because they have inquired about, discussed, or disclosed their own pay or the pay of another employee or applicant. Additionally, employees who have access to the compensation information of other employees or applicants as a part of their essential job functions cannot disclose the pay of other employees or applicants to individuals who do not otherwise have access to compensation information, unless the disclosure is (a) in response to a formal complaint or charge, (b) in furtherance of an investigation, proceeding, hearing, or action, including an investigation conducted by the employer, or (c) consistent with the Company's legal duty to furnish information.
We are committed to accommodating people with disabilities during the recruitment and assessment processes and when people are hired. We will ensure the accessibility needs of employees with disabilities are taken into account as part of performance management, career development, training and redeployment processes. If you require accommodation at any stage of the application process or want more information about our diversity and inclusion as well as accommodation policies and practices, please contact us at [email protected]. Geotab provides equal employment opportunities (EEO) to all employees and applicants for employment without regard to race, color, religion, sex, national origin, age, disability or genetics. In addition to federal law requirements, Geotab complies with applicable state and local laws governing nondiscrimination in employment in every location in which the company has facilities. This policy applies to all terms and conditions of employment, including recruiting, hiring, placement, promotion, termination, layoff, recall, transfer, leaves of absence, compensation and training. Geotab expressly prohibits any form of workplace harassment or discrimination based on race, color, religion, gender, sexual orientation, gender identity or expression, national origin, age, genetic information, disability, or veteran status. Improper interference with the ability of Geotab's employees to perform their job duties may result in discipline up to and including discharge. If you would like more information about our EEO program or wish to file a complaint, please contact our EEO officer, Klaus Boeckers at [email protected]. For more details, view a copy of the EEOC's Know Your Rights poster. By submitting a job application to Geotab Inc. or its affiliates and subsidiaries (collectively, “Geotab”), you acknowledge Geotab’s collection, use and disclosure of your personal data in accordance with our Privacy Policy. Click here to read our Privacy Notice.The annual base salary for this position is the expected annual salary for this role, and may be subject to change. Geotab offers various perks and benefits and other compensation components that an individual may be eligible for. The actual base salary for this position depends on a variety of factors such as but not limited to skills, qualifications, education and overall experience, including the location the applicant lives while performing the job. This also includes equity with other team members and alignment with local market data. All offers of employment are contingent upon proof of eligibility to work and the individual's ability to pass a background check.
Similar Jobs
What you need to know about the Boston Tech Scene
Key Facts About Boston Tech
- Number of Tech Workers: 269,000; 9.4% of overall workforce (2024 CompTIA survey)
- Major Tech Employers: Thermo Fisher Scientific, Toast, Klaviyo, HubSpot, DraftKings
- Key Industries: Artificial intelligence, biotechnology, robotics, software, aerospace
- Funding Landscape: $15.7 billion in venture capital funding in 2024 (Pitchbook)
- Notable Investors: Summit Partners, Volition Capital, Bain Capital Ventures, MassVentures, Highland Capital Partners
- Research Centers and Universities: MIT, Harvard University, Boston College, Tufts University, Boston University, Northeastern University, Smithsonian Astrophysical Observatory, National Bureau of Economic Research, Broad Institute, Lowell Center for Space Science & Technology, National Emerging Infectious Diseases Laboratories
