Develop and execute social growth strategies for a film or creator-led brand across Instagram, TikTok, and other platforms. Shape content pillars, positioning, Reels and short-form video plans, audience segmentation, community engagement, and creator partnerships. Provide high-level paid media recommendations across Meta, TikTok, and YouTube while collaborating with filmmakers and internal teams to support broader brand objectives. The role operates independently as a freelance strategic consultant.
We are seeking a Film Social Strategist to define and execute a high-level social growth strategy. The role focuses on audience development, content strategy, short-form video, and paid social recommendations across Instagram, TikTok, and other relevant platforms. Paid media is included but secondary to building an authentic, engaged community and brand identity.
Responsibilities- Develop an audience growth strategy across Instagram, TikTok, and other social platforms.
- Advise on content pillars, themes, and positioning for a distinctive social brand.
- Recommend Reels and short-form video strategies, including content cadence and formats.
- Build and manage community engagement initiatives and creator/fan partnerships.
- Provide high-level paid media recommendations (Meta Ads, TikTok, YouTube) aligned with brand growth.
- Define target audiences and advise on segmentation and growth opportunities.
- Collaborate with the filmmaker and internal teams to align social strategy with broader brand objectives.
Requirements
- Proven experience in audience growth, social media strategy, and paid media for entertainment, media, or creator-led brands.
- Expertise with Instagram, TikTok, Meta (Facebook), and short-form video content.
- Strong understanding of community building and creator engagement.
- Ability to operate independently as a freelance consultant while providing strategic guidance.
- US-based or strong knowledge of the US film and entertainment audience preferred.
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Boston is a powerhouse for technology innovation thanks to world-class research universities like MIT and Harvard and a robust pipeline of venture capital investment. Host to the first telephone call and one of the first general-purpose computers ever put into use, Boston is now a hub for biotechnology, robotics and artificial intelligence — though it’s also home to several B2B software giants. So it’s no surprise that the city consistently ranks among the greatest startup ecosystems in the world.
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