Executive Director, Strategic Enrollment Services

College Board - BigFuture

100% Remote - Candidates who live near CB offices have the option of being hybrid (Tuesday/Wednesday in office)

About the Team

BigFuture reaches over 7 million students each year and is the leading free online resource for College, Scholarship, and Career Exploration. BigFuture demystifies the college going process, helping students unlock options to afford college and explore careers that connect to their skills and interests. Recently, BigFuture launched an innovative, privacy-forward mobile app, BigFuture School, that puts students in the driver’s seat and allows them to connect with and receive messages from over 1500 Higher Education institutions. BigFuture also hosts an online platform (BigFuture.org) which helps students plan for college, pay for college, and explore careers. In addition, Higher Education institutions use our Search and Connections solutions to look across the 25,000 high schools to fill their classes and to reach a broad student population. BigFuture has a 60+ person core team and collaborates deeply with other divisions including Technology, Strategic Higher Education, State & District Partnerships, Legal, Engagement and Reach, and Finance.

About the Opportunity  

As the Executive Director, Strategic Enrollment Services, you are a bold, strategic, visionary leader, and transformative thinker who challenges the status quo to reshape the future of student enrollment. You will build and lead a new advisory practice supporting colleges and universities in achieving their enrollment, access, and financial goals. In this role, you will launch and scale a high-impact strategic consulting function within College Board, delivering actionable insights and strategies to institutional partners. With deep expertise in admissions, enrollment strategy, and student success, you bring gravitas and executive presence to influence leaders, guide institutional transformation, and champion student-centered innovation across the higher education landscape. You approach longstanding enrollment challenges with fresh perspective and bold solutions, keeping student relevance at the center of every strategy.   

In this role, you will:

Practice Leadership & Strategy

• Design and launch a scalable, mission-aligned strategic enrollment practice.

• Define service offerings, delivery model, pricing structures, and go-to-market approach.

• Build and manage a multidisciplinary team of strategists and client advisors.

• Set vision and priorities for the team, track and mange progress to goals, and provide coaching and support to ensure team members meet and exceed goals, remain engaged, and contribute meaningfully to our mission.

• Cultivate an inclusive and high achieving culture that enables all team members to live out College Board’s Operating Principles.

• Bring proven leadership experience and consistently embody College Board’s Manager Expectations in your work.

Client Engagement & Advisory

• Serve as senior advisor to college and university leaders, providing strategic counsel regarding enrollment.

• Lead discovery, analysis, and strategy engagements with institutional partners.

• Develop frameworks, diagnostics, and workshops to guide enrollment planning.

Internal Collaboration

• Partner with product and technology teams to proactively plan data inputs and productize insights.

• Collaborate with the Research team to generate original thought leadership and trend analysis.

• Coordinate with Strategic Higher Ed and Government Relations and Higher Ed teams to align with broader sector goals.

Growth & Thought Leadership

• Represent College Board at key conferences, panels, and in media on enrollment trends and access strategies.

• Produce and publish white papers, benchmarking studies, and policy briefs.

• Cultivate a network of trusted advisors, partners, and pilot institutions.

About You

To qualify for this role, you must have:

• 12+ years of progressive leadership in enrollment management, strategy consulting, or higher education analytics.

• Proven success leading institutional strategic enrollment strategies or consulting engagements.

• Deep knowledge of admissions, enrollment strategy, and student success best practices.

• Strong business acumen and experience launching or scaling a service-based organization.

• Exceptional relationship-building, communication, and executive presence.

• Strong data analytics skills and ability make complex stories simple with data.

• Proficient with the use of AI and able to develop AI-based strategies that ethically accelerate deliverables and outcomes.

• A strategic and inclusive leadership style: you set clear priorities, build effective team structures, plan for future needs, and foster a culture of belonging.

• A proven ability to drive performance and growth: you set high expectations, deliver real-time, evidence-based feedback, and coach team members to take smart risks, stretch their skills, and achieve meaningful impact.

• The ability to travel 12-20 times a year to College Board offices or on behalf of College Board business.

All roles at College Board require:

• A passion for expanding educational and career opportunities and mission-driven work

• Authorization to work in the United States for any employer

• Curiosity and enthusiasm for emerging technologies, with a willingness to experiment with and adopt new AI-driven solutions and a comfort learning and applying new digital tools independently and proactively.

• Clear and concise communication skills, written and verbal

• A learner's mindset and a commitment to growth: welcoming diverse perspectives, giving and receiving timely, respectful feedback, and continuously improving through iterative learning and user input.

• A drive for impact and excellence: solving complex problems, making data-informed decisions, prioritizing what matters most, and continuously improving through learning, user input, and external benchmarking.

• A collaborative and empathetic approach: working across differences, fostering trust, and contributing to a culture of shared success.

About Our Process 

• Application review will begin immediately and will continue until the position is filled. This role is expected to accept applications for a minimum of 5 business days.

• While the hiring process may vary, it generally includes: resume and application submission, recruiter phone/video screen, hiring manager interview, performance exercise such as live coding, a panel interview, a conversation with leadership and reference checks.  

What We Offer

At College Board, we offer more than just a paycheck—we provide a meaningful career, a supportive team, and a comprehensive package designed to help you thrive. We’re a self-sustaining nonprofit that believes in fair and competitive compensation, grounded in your qualifications, experience, impact, and the market.

A Thoughtful Approach to Compensation

• The hiring range for this role is $160,000 – $225,000.

• Your exact salary will depend on your location, experience, and how your background compares to others in similar roles at the College Board.

• We aim to make our best offer upfront—rooted in fairness, transparency, and market data.

• We adjust salaries by location to ensure fairness, no matter where you live.

You’ll have open, transparent conversations about compensation, benefits, and what it’s like to work at College Board throughout your hiring process. Check out our careers page for more.

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