Executive Director, Business Operations & Strategy – CVS Media Exchange

We’re building a world of health around every individual — shaping a more connected, convenient and compassionate health experience. At CVS Health®, you’ll be surrounded by passionate colleagues who care deeply, innovate with purpose, hold ourselves accountable and prioritize safety and quality in everything we do. Join us and be part of something bigger – helping to simplify health care one person, one family and one community at a time.

Position Summary:

The Executive Director, Business Operations & Strategy – CVS Media Exchange is a senior leadership role responsible for driving operational excellence across CVS Media Exchange (CMX). The position oversees the processes, governance, systems, and cross-functional execution required to efficiently scale the business by double-digit growth year over year while simultaneously delivering exceptional experiences for advertisers, agencies, and internal stakeholders.

The Executive Director serves as a member of the CMX leadership team, shaping business strategy and operational priorities that drive revenue growth, scalability, profitability, and organizational effectiveness. This role establishes the operating model, governance structure, and execution framework that enables CMX to achieve both short-term business targets and long-term strategic objectives while influencing priorities across Marketing, DDAT, Product, and enterprise partner organizations.

This leader develops scalable operating models, governance frameworks, and business rhythms that enable efficient execution and sustainable growth. The role requires balancing long-term organizational design with day-to-day execution while building the operational foundation necessary for CMX to achieve its strategic objectives as a leading retail media network. The leader will own operational planning and budget strategy for CMX operations, influencing profitability through productivity, automation, resource optimization, and vendor management.

Key Responsibilities:

• Develop and execute CMX operational strategy aligned to annual business goals and long-term growth objectives; design and govern operating models, governance frameworks, and business rhythms that improve organizational effectiveness and prepare CMX for sustained future growth.  Evaluate industry trends and emerging technologies to inform future operating strategy.
• Define and manage business OKRs, executive dashboard reporting, performance management processes, executive reviews, and governance adherence across CMX.
• Drive operational efficiency by streamlining workflows, implementing scalable processes, removing friction points, accelerating decision-making, and establishing standardized operating procedures.
• Partner with Product, Marketing, Business Systems, and other stakeholders across the PCW Marketing, Operations, DDAT, and Strategy teams, to optimize technology platforms, improve automation, reporting, business intelligence, and resource management capabilities. Create and drive shared operational standards across these interconnected groups.
• Lead, coach, and develop a high-performing operations organization, instilling critical cultural elements for success today while simultaneously building the capabilities required to support long-term growth and innovation.  Immediate focus will be on fostering accountability, collaboration, continuous improvement, and customer focus across the enterprise.

Required Qualifications:

• 15+ years of experience in business operations, marketing operations, strategy, ad-tech, consulting, portfolio and program management, or related fields.
• 7+ years of experience leading and developing high-performing teams.
• Demonstrated ability to develop and execute operational strategies aligned with annual business goals and long-term growth objectives.
• Strong expertise designing and governing decision-making frameworks, including RACI, PACE, DACI, and related accountability models.
• Experience establishing operating models, governance frameworks, executive reviews, performance reporting, and scalable business processes for organizations undergoing rapid growth, integration, or transformation. 
• Expertise automating and optimizing workflows using project portfolio management, work management, and collaboration platforms such as Workfront, Jira, Confluence, Smartsheet, or similar technologies.
• Strong knowledge of media, advertising, retail media, e-commerce, digital marketing, or technology environments. Have an understanding of tech and advertising operations to help drive efficiency.
• Experience managing significant operating budgets and vendor portfolios.
• Ability to partner effectively across Product, Sales, Marketing, Client Success, Strategy, and Business Systems teams to drive operational excellence. 
• Excellent executive communication, organizational leadership, and problem-solving skills.
• Regular and reliable attendance.
• Ability to travel as business needs require.
• Perform additional duties as assigned by leadership.

Preferred Qualifications:

• Proven track record leading cross-functional initiatives in complex, matrixed organizations. 
• Demonstrated success building operating models, governance frameworks, and scalable processes for high-growth businesses. 
• Ability to influence senior leaders and drive execution without direct authority.
• Advanced proficiency with Microsoft Office, including Visio. 
• Lean, Six Sigma, Agile, or similar process improvement certifications.
• Experience working with advertisers, agencies, marketing platforms, or advertising technology companies.
• MBA or advanced business degree.  
• Experience in healthcare, retail, commerce media, retail media networks, or digital advertising ecosystems.

Education:

• Bachelor’s degree Required
• Master’s degree Preferred

Pay Range

The typical pay range for this role is:

This pay range represents the base hourly rate or base annual full-time salary for all positions in the job grade within which this position falls.  The actual base salary offer will depend on a variety of factors including experience, education, geography and other relevant factors.  This position is eligible for a CVS Health bonus, commission or short-term incentive program in addition to the base pay range listed above.  This position also includes an award target in the company’s equity award program. 
 

Our people fuel our future. Our teams reflect the customers, patients, members and communities we serve and we are committed to fostering a workplace where every colleague feels valued and that they belong.

Great benefits for great people

We take pride in offering a comprehensive and competitive mix of pay and benefits that reflects our commitment to our colleagues and their families.

Additional details about available benefits are provided during the application process and on Benefits Moments.

Qualified applicants with arrest or conviction records will be considered for employment in accordance with all federal, state and local laws.