Supports email campaign development, testing, templates, analytics, and optimization for alumni engagement, enrollment, and fundraising. Creates branded visual assets for email, social media, digital displays, and print. Maintains digital assets, coordinates communications with stakeholders, proofreads materials, and manages competing design and marketing requests.
POSITION SUMMARY
The Email Marketing and Graphic Design Coordinator blends data-driven digital marketing with visual storytelling to engage a global university alumni community. This position assists in building, testing, and optimizing email campaigns to engage alumni, drive returning enrollment, and support fundraising objectives. The role also provides cross-channel graphic design support for email, social media, digital displays, and print materials.
KEY RESPONSIBILITIES
Email Marketing
- Assist with building and testing email marketing campaigns.
- Manage email template creation and analytics setup.
- Develop communications that nurture alumni relationships, boost engagement, and drive donor retention.
Graphic Design & Visual Assets
- Create on-brand visual assets for email, social media, digital displays, and print materials.
- Adhere to university brand guidelines.
- Organize and maintain the digital asset library.
QUALIFICATIONS
Required
- Bachelor’s degree in Marketing, Graphic Design, Communications, or a related field (or equivalent experience).
- 2–4 years of email marketing and/or graphic design experience.
- Proficiency with email marketing and automation tools.
- Strong written and verbal communication skills.
- Ability to work independently and collaboratively as part of a team.
Preferred
- Experience learning and navigating email marketing platforms.
- Experience with Salesforce or a similar CRM.
- Experience with Marketing Cloud.
- Experience with digital communications.
TECHNICAL SKILLS
- Microsoft Office
- Microsoft Teams / Zoom
- SharePoint / cloud-based platforms
- Mass email marketing platform
- Canva or another graphic design tool (strongly preferred)
CORE SKILLS & COMPETENCIES
- Creative visual design combined with a data-driven understanding of opens, clicks, and conversions.
- Strong organizational skills to manage multiple calendars, design requests, and deadlines.
- Effective communication with alumni, admissions, fundraising, and other stakeholders.
- Strong proofreading and quality assurance skills.
- Time management and ability to prioritize competing requests.
- Problem solving and critical thinking.
- Adaptability and willingness to learn new tools and processes.
- Initiative, proactivity, dependability, and ownership.
Start & End Date Monday, October 12, 2026 – Friday, December 18, 2026 (Ten Weeks) Work Schedule Part-Time: 3 hours per day (up to 15 hours per week); weekdays between 10 a.m. – 4 p.m.
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