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Darktrace

Director, U.S. & EMEA Enterprise Regional Marketing

Posted 25 Days Ago
In-Office or Remote
Hiring Remotely in Boston, MA, USA
Senior level
In-Office or Remote
Hiring Remotely in Boston, MA, USA
Senior level
Lead regional enterprise marketing for U.S. & EMEA, partnering with sales to drive new logo acquisition and customer expansion through ABM, demand generation, customer advocacy, events, and analytics to deliver measurable pipeline and revenue outcomes.
The summary above was generated by AI

Darktrace is a global leader in AI-driven cybersecurity, helping organizations stay ahead of evolving threats every day.    

Darktrace was built on a genuinely differentiated idea: that Adaptive AI could detect and respond to novel, real-time cyber threats. That approach matters more than ever in the era of AI.  Today, our customers depend on us to stay ahead.   

At Darktrace, we are energized by that responsibility.  We work across teams and rally around a shared goal. We own outcomes end to end - step in, step up and see things through without waiting to be asked.   We make decisions with urgency, say the hard thing, and hold each other to high standards with care and directness. We move first and learn fast anticipating where our customers are going next, continuously challenging ourselves.  

We invest in the skills, learning and opportunities that help people deliver at the level their roles demand, and reward the aptitude and curiosity to grow beyond them. 

Our Values: Own It | Win as One | Raise Our Bar | Move First. Learn Fast 

Job Description:

About the Role

We are looking for a strategic, results-oriented Director, Enterprise Regional Marketing to lead our marketing efforts across our U.S. & EMEA enterprise account segment. This is a highly visible individual contributor leadership role responsible for driving growth within existing customers while accelerating new customer acquisition across a portfolio of named accounts.

Reporting to the VP, Americas Regional Marketing, this role will serve as the primary marketing partner for Darktrace's U.S. & EMEA Enterprise business. You will work in close alignment with U.S. Enterprise Sales leaders and collaborate extensively across marketing functions and Customer Success to develop and execute integrated go-to-market strategies that drive measurable pipeline and revenue outcomes.

This role requires a unique blend of strategic thinking, executive engagement, customer marketing expertise, field marketing execution excellence, and strong commercial acumen. You will play a critical role in shaping how Darktrace engages enterprise CISOs, security leaders, security practitioners, and business stakeholders as organizations navigate increasingly complex cybersecurity and AI challenges.

If you thrive at the intersection of cybersecurity, AI innovation, customer growth, and enterprise GTM execution, we would like to meet you.

Key Responsibilities - What You Will Do to Drive Impact

Enterprise GTM Strategy & Leadership

  • Build and execute the regional marketing strategy for Darktrace's U.S. & EMEA Enterprise segment, aligning programs and investments to business priorities and pipeline goals.
  • Serve as the strategic marketing leader supporting the U.S. & EMEA Enterprise sales organization, acting as a trusted advisor to sales leadership and account teams.
  • Develop segment-centric marketing plans that drive both expansion opportunities within existing customers and penetration into target enterprise accounts.
  • Partner closely with Enterprise Sales, Product Marketing, Customer Success, Growth Marketing, Revenue Marketing, Partner Marketing, and Marketing Leadership to ensure alignment on priorities, messaging, campaigns, and business outcomes.
  • Translate Darktrace's cybersecurity and Secure AI capabilities into compelling programs that resonate with CISOs, CIOs, security operations leaders, and practitioners.

Customer Expansion & Installed Base Growth

  • Lead marketing programs focused on accelerating customer adoption of Darktrace's broader platform portfolio, with particular emphasis on Secure AI solutions.
  • Design and execute lifecycle marketing initiatives that uncover upsell, cross-sell, and platform consolidation opportunities within existing enterprise customers.
  • Partner with Audience Marketing and Account Teams to create executive engagement programs, customer advocacy initiatives, peer networking opportunities, and targeted expansion campaigns.
  • Deliver customer-centric content, success stories, executive briefings, workshops, and thought leadership designed to advance customer maturity and increase platform adoption.

New Logo Acquisition

  • Develop targeted marketing strategies for penetrating strategic enterprise accounts and acquiring net-new customers.
  • Partner with sales teams to identify whitespace opportunities and build account-based acquisition programs tailored to priority industries and high-value prospects.
  • Create compelling campaigns that communicate Darktrace's differentiated value in AI-Security.
  • Leverage intent data, account intelligence, executive engagement, and multi-channel demand generation to accelerate awareness and pipeline creation.

Pipeline & Demand Generation

  • Own marketing-sourced and marketing-influenced pipeline generation across the U.S. Enterprise segment.
  • Build and execute integrated marketing programs that generate engagement, qualified opportunities, and revenue outcomes.
  • Create highly targeted ABM strategies focused on named enterprise accounts and strategic buying committees.
  • Plan, orchestrate, and execute programs, industry events, roundtables, workshops, webinars, and customer forums that create meaningful engagement and accelerate opportunities.
  • Develop account-specific campaigns leveraging digital channels, field programs, executive engagement, customer insights, and partner ecosystems.
  • Support enterprise sales teams with messaging, content, event activation, and demand generation activities that move opportunities through the sales cycle.

Channel Partner & Ecosystems

  • Collaborate with partner marketing, channel partners, and alliances to co-market solutions and expand reach. 
  • Align plans and joint value propositions and partner-led motions tailored to enterprise missions with the sales and marketing teams.

Operational Excellence

  • Define, track, and report on key performance indicators including engagement, pipeline creation, pipeline acceleration, customer expansion, campaign performance, and ROI.
  • Build repeatable processes that improve marketing effectiveness, sales alignment, and scalability across the enterprise segment.
  • Manage regional marketing budgets with accuracy, transparency, and a strong focus on business impact.
  • Leverage data, analytics, and market insights to continuously optimize marketing programs and investment decisions.

What Skills and Experiences You Need

  • Bachelor’s degree in marketing, Business, Communications, or related field.
  • 8+ years of B2B marketing experience, including significant experience supporting enterprise sales organizations.
  • Proven track record driving measurable pipeline growth, customer expansion, and revenue impact within enterprise technology organizations.
  • Experience marketing cybersecurity, AI, SaaS, cloud, or enterprise software solutions.
  • Strong understanding of enterprise buying journeys, complex stakeholder environments, and account-based marketing strategies.
  • Demonstrated success partnering directly with enterprise sales leaders and field organizations to achieve pipeline and revenue targets.
  • Experience developing and executing customer marketing programs focused on adoption, expansion, and retention.
  • Strong analytical mindset with deep understanding of the marketing funnel, campaign measurement, forecasting, and marketing performance metrics.
  • Ability to operate effectively in a fast-paced, high-growth environment with agility, accountability, and a bias for action.
  • Experience working with executive stakeholders and influencing cross-functional teams without direct authority.

Willingness to travel up to 30%

Benefits:

  • 100% medical, dental and vision insurance, plus dependents

  • Paid parental leave

  • Pet insurance Discount

  • Life insurance

  • Commuter benefits

  • 401(k)

  • Employee Assistance Program

As a growing business strengthening its governance and controls, this role plays a part in supporting high standards of integrity and accountability.

Darktrace is an Equal Opportunity Employer. We consider all qualified applicants for employment without regard to race, color, religion, sex (including pregnancy, childbirth, and related medical conditions), sexual orientation, gender identity or expression, national origin, age, disability, genetic information, marital status, veteran or military status, or any other characteristic protected by applicable federal, state, or local law.

Darktrace is committed to providing reasonable accommodations to qualified individuals with disabilities in accordance with applicable laws. If you require a reasonable accommodation to participate in the application or interview process, please contact your Talent Partner.


Employment with Darktrace is at-will, meaning either the employee or Darktrace may terminate the employment relationship at any time, with or without cause or notice, except where prohibited by law or governed by a separate written agreement.

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