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EliseAI

Director of Product Marketing

Posted Yesterday
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In-Office
New York, NY
200K-250K Annually
Senior level
In-Office
New York, NY
200K-250K Annually
Senior level
The Director of Product Marketing will lead go-to-market strategies for AI housing products, coordinate with multiple teams, conduct market research, and develop compelling product messaging.
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About EliseAI

EliseAI develops cutting-edge agentic AI technology for industries fundamental to our lives: housing and healthcare. Everything is built on the foundation of health and home. Broken systems or ineffective processes in these domains have a disproportionate impact on our quality of life and society’s overall wellbeing. Conversely, any solution or technology that solves problems in these areas will have an impact that ripples far beyond them.

That’s the only kind of impact we are interested in having at EliseAI. If you get excited by the thought of working really hard on these kinds of problems, then EliseAI is the right place for you.

About The Role

As the Director of Product Marketing, you’ll play a hands-on, strategic role in driving the success of our AI for Housing products. From market entry to customer adoption, you’ll shape and execute go-to-market strategies that position our products as market leaders. Collaborating with teams across marketing, product, engineering, sales, and customer success, you’ll ensure a unified approach while staying ahead of the competition. Your work will be essential in defining product positioning, messaging, and launch strategies that drive growth.

Key Responsibilities

  • Create and implement comprehensive go-to-market plans that include product positioning, messaging, and launch strategies alongside Demand Generation and other key product and business functions to ensure successful product introductions and increased growth over time

  • Conduct market research to understand customer needs, market trends, and competitive landscape

  • Develop clear and compelling product positioning and messaging that resonates with target audiences and differentiates our products in the market

  • Work closely with product, engineering, sales, and customer success teams to align product strategies and ensure a cohesive approach to marketing products

  • Oversee the creation of marketing materials, including product collateral, sales tools, presentations, and case studies, to support product launches and ongoing marketing efforts for all product updates and feature releases

  • Equip the sales team with the necessary tools and knowledge to effectively sell and promote products

  • Work with Sales Enablement to provide training and support to ensure consistent messaging and positioning

  • Develop and maintain relationships with key customers and industry influencers to gather feedback, drive product improvements, and build advocacy

  • Attract top-tier talent to join our driven team

Requirements

  • 6 to 10+ years of experience in B2B technology product marketing as a hands-on individual contributor and manager with a proven track record of success in driving market penetration, product adoption and growth

  • Demonstrated ability to manage the entire product marketing lifecycle, from crafting compelling product positioning and user messaging to leading successful product launches and ongoing marketing initiatives

  • Proven ability to distill complex technical concepts into clear, concise, and engaging narratives that resonate with target audiences

  • Excellent communication skills across written, verbal, and visual mediums, with the ability to collaborate effectively with cross-functional teams (Product, Engineering, Sales) and stakeholders

  • Track record of fearlesslessly and successfully managing multiple projects simultaneously and working independently to meet deadlines

  • Willingness to work in person at our office 4-5 days a week

Why Join

Growth and impact. It’s not often that you can get in on the ground floor of a funded (unicorn!) startup that’s scaling. That means that instead of following a playbook, you’ll be writing it. Every single day you will be challenged to identify how we can scale and execute on it. You’ll learn what works when you succeed and what doesn’t when you fail. Either way, the rest of the team will be here to support you.

Benefits

In addition to the growth and impact you’ll have at EliseAI, we offer competitive salaries along with the following benefits:

  • Equity in the company in the form of stock options

  • Medical, Dental and Vision premiums covered at 100%

  • Fully paid parental leave

  • Commuter benefits

  • 401k benefits

  • Monthly fitness stipend

  • A collaborative in-office environment with an open floor plan, fully stocked kitchen, and company-paid lunch

  • Fun company social events through our Elise and the City program

  • Unlimited vacation and paid holidays

  • We'll cover relocation packages and make the move exciting, not painful!

Job Compensation Range

The salary range for this role is $200,000 - $250,000. EliseAI offers a competitive total rewards package which includes base salary, equity, and a comprehensive benefits & perks package. Exact compensation is determined based on a number of factors including experience, skill level, location and qualifications which are assessed during the interview process. Additional details about total compensation and benefits will be provided by our Recruiting Team during the hiring process.

EliseAI provides equal employment opportunities to all employees and applicants for employment and prohibits discrimination and harassment of any type without regard to race, color, religion, age, sex, national origin, disability status, genetics, protected veteran status, sexual orientation, gender identity or expression, or any other characteristic protected by federal, state or local laws.

Please note that employment with EliseAI is on an "at-will" basis, which means that either the employee or the company may terminate the employment relationship at any time, with or without cause or notice.

Pursuant to the San Francisco Fair Chance Ordinance, we will consider for employment qualified applicants with arrest and conviction records.

If you need assistance and/or a reasonable accommodation in the application or recruiting process due to a disability, please contact us at [email protected]

Top Skills

B2B Technology
Product Marketing

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