The Digital Specialist, Paid Social manages and optimizes paid media campaigns for nonprofit clients across Meta, LinkedIn, and TikTok, analyzing performance and delivering insights.
The Digital Specialist, Paid Social will support a portfolio of nonprofit clients by managing and optimizing paid media campaigns across Meta platforms (Facebook/Instagram), LinkedIn and Tik Tok. In this role, you’ll build and refine ad campaigns, manage accounts with precision, and deliver performance insights that drive real-world impact. You’ll work closely with account managers and nonprofit partners to align strategy with outcomes, while staying sharp on platform trends, compliance, and best practices.
Responsibilities
- Build, launch, and optimize paid campaigns on Meta (Facebook/Instagram), TikTok and LinkedIn Ads. This includes writing ad copy and testing creative assets in partnership with internal teams.
- Strategically manage Meta and LinkedIn Ad accounts and budgets to ensure full utilization and compliance.
- Analyze campaign performance and provide actionable insights using platform dashboards and Google Analytics.
- Build monthly or quarterly reports ad present results to internal teams and/or clients.
- Collaborate with account managers and nonprofit clients to align campaign goals with mission impact.
- Stay current on platform updates, algorithm changes, and nonprofit advertising best practices.
Qualifications
- 2+ years of digital marketing experience in an agency environment, executing within Meta and LinkedIn ads platforms.
- Meta Blueprint Certification and/or LinkedIn Marketing certifications strongly preferred, but not required.
- Proficiency with Google Ads, Search, Display, Video, and Analytics would be a bonus!Strong written and oral communication skills.
- An undeniable passion for digital marketing and the nonprofit space.
- An aptitude for organization and ability to work independently in a remote environment and manage multiple accounts/projects simultaneously.
- A diverse perspective and a collaborative nature.
- An entrepreneurial and independent spirit.
Top Skills
Google Ads
Google Analytics
Linkedin Ads
Meta Ads
Tiktok Ads
Similar Jobs
Computer Vision • Healthtech • Information Technology • Logistics • Machine Learning • Software • Manufacturing
The Senior Product Manager will lead the Removables product line, driving product strategy, market share growth, and customer-focused improvements while collaborating with cross-functional teams.
Top Skills:
ExcelSQLTableau
Automotive • Big Data • Information Technology • Robotics • Software • Transportation • Manufacturing
The Fixed Ops Specialist drives aftersales performance and partners with dealership leadership to enhance service operations and customer satisfaction.
Top Skills:
Automotive Parts And Service SystemsDealer Operating ReportFixed Analysis Tools
Automotive • Big Data • Information Technology • Robotics • Software • Transportation • Manufacturing
The Senior HR Technology Analyst configures Workday for Benefits and Absence, provides tier-2 support, and collaborates with cross-functional partners.
Top Skills:
ServicenowWorkday
What you need to know about the Boston Tech Scene
Boston is a powerhouse for technology innovation thanks to world-class research universities like MIT and Harvard and a robust pipeline of venture capital investment. Host to the first telephone call and one of the first general-purpose computers ever put into use, Boston is now a hub for biotechnology, robotics and artificial intelligence — though it’s also home to several B2B software giants. So it’s no surprise that the city consistently ranks among the greatest startup ecosystems in the world.
Key Facts About Boston Tech
- Number of Tech Workers: 269,000; 9.4% of overall workforce (2024 CompTIA survey)
- Major Tech Employers: Thermo Fisher Scientific, Toast, Klaviyo, HubSpot, DraftKings
- Key Industries: Artificial intelligence, biotechnology, robotics, software, aerospace
- Funding Landscape: $15.7 billion in venture capital funding in 2024 (Pitchbook)
- Notable Investors: Summit Partners, Volition Capital, Bain Capital Ventures, MassVentures, Highland Capital Partners
- Research Centers and Universities: MIT, Harvard University, Boston College, Tufts University, Boston University, Northeastern University, Smithsonian Astrophysical Observatory, National Bureau of Economic Research, Broad Institute, Lowell Center for Space Science & Technology, National Emerging Infectious Diseases Laboratories
