Plan, create, and publish website copy and visuals; run email and social campaigns; perform keyword research and analytics; report ROI; assist paid media and lead-generation; liaise with clients and partners; maintain content and contact databases.
This is a remote position.
As a digital marketer, you'll need to:
- Create and upload copy and images for the organisation's website
- Write and dispatch email marketing campaigns
- Provide accurate reports and analysis to clients and company management to demonstrate effective return on investment (ROI)
- Research new online media opportunities that may benefit the business including mobile, social media, development of blogs and forums
- Design website banners and assist with web visuals
- Communicate with clients, affiliate networks and affiliate partners
- Conduct keyword research and web statistics reporting
- Contribute to social media engagement and brand awareness campaigns
- Use web analytics software to monitor the performance of client websites and make recommendations for improvement
- Contribute to company and industry blogs and manage e-communications
- Assist with paid media, including liaising with digital advertising agencies
- Develop and integrate content marketing strategies
- Keep up to date with current digital trends
- Manage the contact database and assist with lead generation activities
Requirements
- Strong verbal communication skills for articulating ideas to colleagues and clients
- Excellent written communication skills for producing high quality content
- Attention to detail and accuracy
- The ability to work independently and flexibly
- The capacity to prioritize and work across multiple projects
- The ability to work as part of a team
- Organizational skills with the ability to deliver a high volume of quality work
- Creative skills for contributing new and innovative ideas
- The ability to work well under pressure and meet deadlines
- Networking and analytical skills
- Knowledge of existing and emerging social media platforms
- Excellent IT skills
Benefits
- Opportunity to be a part of a dynamic growth focused tech startup
- Great learning opportunities to develop new skills and understanding of cutting edge software tools and processes
- Opportunity to work closely with serial tech entrepreneurs from Silicon Valley
- Fun-loving environment and caring team mates and inclusive culture of the company
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Boston is a powerhouse for technology innovation thanks to world-class research universities like MIT and Harvard and a robust pipeline of venture capital investment. Host to the first telephone call and one of the first general-purpose computers ever put into use, Boston is now a hub for biotechnology, robotics and artificial intelligence — though it’s also home to several B2B software giants. So it’s no surprise that the city consistently ranks among the greatest startup ecosystems in the world.
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- Number of Tech Workers: 269,000; 9.4% of overall workforce (2024 CompTIA survey)
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- Notable Investors: Summit Partners, Volition Capital, Bain Capital Ventures, MassVentures, Highland Capital Partners
- Research Centers and Universities: MIT, Harvard University, Boston College, Tufts University, Boston University, Northeastern University, Smithsonian Astrophysical Observatory, National Bureau of Economic Research, Broad Institute, Lowell Center for Space Science & Technology, National Emerging Infectious Diseases Laboratories
