Digital Currency Product Manager V

Overview:

Provides strategic direction for digital currency product lines across the enterprise.  Manages product design and development of market strategies (i.e. advertising, pricing, expense planning, profit plans, packaging, future products etc.) and goals to support successful implementation, monitors achievement of the goals.  Manages the development and implementation of supporting policy and procedures.   May have profit/loss responsibility for the product.

Primary Responsibilities:

• Set strategic direction digital assets, cryptocurrency and blockchain products lines and present supporting business plans to senior management and employees.  
• Directly responsible for product pricing, cost structure as well as product risk for products and/or services managed.  Responsible for all supporting product financials including revenue planning and product profitability.  
• Manage sales channel strategy for assigned products and/or services.  Maintain a current awareness of new competitive developments in digital assets, and in response evaluate and recommend new services, new products or geographies, or modify existing services or products.  Evaluate new product/services success to make adjustments as required; implement and manage changes in service or marketing strategy as required. 
• Manage all aspects of new product implementation and existing product modification for assigned products and/or services, including, but not limited to, design and development of services, portfolio acquisition and process improvements; serve in a liaison capacity with other areas of the Company to ensure the requisite support for products and/or services managed.
• Establish marketing objectives for assigned products and/or service; work with other Bank departments to develop effective programs to sell these products and/or services.
• Ensure product/services are marketable, profitable and comply with legal and regulatory requirements, while minimizing risk to the Bank.
• Maintain an awareness of new trends and developments in digital assets, marketing and Company products and services to ensure alignment. 
• Adhere to applicable compliance/operational risk controls in accordance with Company or regulatory standards and policies.
• Promote an environment that supports belonging and reflects the M&T Bank brand.
• Maintain M&T internal control standards, including timely implementation of internal and external audit points together with any issues raised by external regulators as applicable.
• Complete other related duties as assigned.
• Exercise usual authority of a manager concerning staffing, performance appraisals, promotions, salary recommendations, performance management and terminations.

Scope of Responsibilities:

As a senior level Product Manager the position’s results and/or actions impact the Bank’s long-term operations, revenues or profitability.  As a result, the position has extensive contact with other Bank departments for the effective and profitable marketing of new products and the enhancement of existing products for which the position is responsible. 

The position champions strategies and development of new and improved processes that support business growth, organizational efficiencies and customer service objectives through assigned products and/or services.

In addition, the position oversees and evaluates high-level processing key performance indicator models and develops reporting to manage business function processes effectively.

Supervisory/ Managerial Responsibilities:

Manages a team of professionals (includes people, budget and planning).

Education and Experience Required:

Bachelor’s degree, and a minimum of 12 years’ experience in Marketing, Bank Operations, Credit Analysis and/or relevant product line(s), or in lieu of a degree a combined minimum of 16 years’ higher education and/or work experience, including a minimum of 12 years’ experience in Marketing, Bank Operations, Credit Analysis and/or relevant product line(s).

Minimum 5 years of experience in cryptocurrency and blockchain strategy & implementation, ideally within a large U.S.-based bank

7 years’ leadership and/or project management experience in relevant product line(s) with experience building and leading cross-functional teams in emerging technology domains

Deep understanding of blockchain architecture, including both Layer 1 and Layer 2 technologies

Proven track record implementing stablecoin, tokenized deposits, and digital asset custody use cases, including deployment and scaling

Expertise in Crypto-as-a-Service (CaaS) models and their integration into traditional banking infrastructure

In-depth knowledge of current and emerging federal legislation and banking regulations related to digital assets

Demonstrated product management leadership, including roadmap development, cross-functional execution, and go-to-market strategy

Ability to translate complex crypto concepts into strategic business opportunities for financial institutions

Strong financial analysis skills, including cash flow and components of product profitability.

Excellent developmental, analytical and research skills. 

Extensive network of industry and client contacts on a national scale and extensive market intelligence.

Industry-specific knowledge. 

Exceptional communication and stakeholder engagement skills, especially with regulators, partners, and executive leadership

Strong presentation skills.

Demonstrated principled leadership skills with sound business ethics. 

Dedicated customer service focus. Ability to use expert resources when necessary.

Education and Experience Preferred:

Master’s degree.

Extensive knowledge of Bank/personal computer software programs utilized by the Division.

Ability to interact professionally with all levels of personnel, including senior management.

Self-motivated, well-organized individual.

Action-oriented individual.

Ability to work under critical time constraints.