Data Scientist - Media Marketing

At CVS Health, we’re building a world of health around every consumer and surrounding ourselves with dedicated colleagues who are passionate about transforming health care.

As the nation’s leading health solutions company, we reach millions of Americans through our local presence, digital channels and more than 300,000 purpose-driven colleagues – caring for people where, when and how they choose in a way that is uniquely more connected, more convenient and more compassionate. And we do it all with heart, each and every day.

Position Summary
We are seeking a highly skilled and motivated Data Scientist to join our dynamic team. The ideal candidate will support our marketing channels by measuring marketing effectiveness through Marketing Mix Modeling (MMM), setting up and measuring experiments, optimizing store operations, and conducting causal inference analyses. This role requires a strong analytical mindset, technical proficiency, and the ability to translate complex data into actionable insights.

Location: Wellesley, MA office - hybrid work schedule

Required Qualifications

• 3+ years of experience in Marketing Mix Modeling (MMM) and marketing effectiveness measurement.

• Expertise in designing, setting up, and measuring experiments to evaluate marketing strategies.

• Strong understanding of store operations and the ability to optimize processes based on data-driven insights.

• Proficiency in causal inference techniques to determine the impact of marketing activities.

• Advanced knowledge of statistical analysis, machine learning, and data visualization tools.

• Proficiency in programming languages such as Python, R, and SQL.

• Excellent problem-solving skills and the ability to work independently and collaboratively in a team environment.

• Strong communication skills to effectively present findings and recommendations to stakeholders.

Preferred Qualifications

• Experience with big data technologies and cloud platforms (e.g., AWS, Azure, GCP).

• Familiarity with data engineering practices and the ability to develop and maintain data pipelines.

• Knowledge of marketing analytics tools and platforms.

• Experience in the healthcare industry or related fields.

• Ability to think from a stakeholder and business perspective to align data science projects with organizational goals.

Education

• Master’s degree in Data Science, Statistics, Computer Science, or a related field.

Anticipated Weekly Hours

Time Type

Pay Range

The typical pay range for this role is:

This pay range represents the base hourly rate or base annual full-time salary for all positions in the job grade within which this position falls.  The actual base salary offer will depend on a variety of factors including experience, education, geography and other relevant factors.  This position is eligible for a CVS Health bonus, commission or short-term incentive program in addition to the base pay range listed above. 
 

Our people fuel our future. Our teams reflect the customers, patients, members and communities we serve and we are committed to fostering a workplace where every colleague feels valued and that they belong.

Great benefits for great people

We take pride in our comprehensive and competitive mix of pay and benefits – investing in the physical, emotional and financial wellness of our colleagues and their families to help them be the healthiest they can be. In addition to our competitive wages, our great benefits include:

• Affordable medical plan options, a 401(k) plan (including matching company contributions), and an employee stock purchase plan.

• No-cost programs for all colleagues including wellness screenings, tobacco cessation and weight management programs, confidential counseling and financial coaching.

• Benefit solutions that address the different needs and preferences of our colleagues including paid time off, flexible work schedules, family leave, dependent care resources, colleague assistance programs, tuition assistance, retiree medical access and many other benefits depending on eligibility.

For more information, visit https://jobs.cvshealth.com/us/en/benefits

Qualified applicants with arrest or conviction records will be considered for employment in accordance with all federal, state and local laws.