Copywriter

Crux is the capital platform for the clean economy. We modernize capital raising and deployment for clean energy and critical infrastructure with solutions across advisory, investments, technology, and intelligence.

Our team of 95+ is composed of experts in energy, tax, finance, government, and technology. We have raised $77 million in capital from some of the best investors, including Andreessen Horowitz, Lowercarbon Capital, New System Ventures, Overture, Ardent Venture Partners, QED, Canapi, and others. These funds are joined by strategic investors including Pattern Energy, Clearway Energy, EDF Renewables, Intersect Power, LS Power, Orsted, Hartree Partners, Liberty Mutual Strategic Ventures, MassMutual Ventures, and OMERS Ventures.

Energy demand is growing for the first time in decades, driving an urgent need for more affordable and reliable electricity. More electricity requires new clean energy infrastructure and strong domestic supply chains for minerals and components — as well as large amounts of capital.

Traditional project financing is opaque, fragmented, and analog. At Crux, we’re changing that. Through unmatched insights and expertise, white-glove service, purpose-built tools, and risk underwriting, we power a more prosperous, clean, and secure energy future.

We are scaling quickly and looking for team members who are eager to combine deep expertise with an AI- and tech-forward mindset.

Crux’s content and market intelligence are central to all areas of the business. Crux’s Copywriter will play a crucial role in accelerating our content program, further establishing Crux as the dominant thought leader in clean energy finance while accelerating top-of-funnel sales pipeline growth. This role sits on Crux’s Growth Team and reports to Holly Bowers, Content Marketing Strategist.

• Execute content strategies that boost SEO performance and drive desired actions across sales and partnerships channels.

• Create compelling content — including case studies, newsletters, blog posts, social media posts, one-pagers, infographics, whitepapers, and videos — that simplifies complex topics related to clean energy finance, tax credits , tax equity, debt, regulatory changes, etc.

• Lead the organic strategy and execution for Crux’s social media channels, including Crux’s corporate accounts and thought leadership content for business leaders to share.

• Help shape a long-term content calendar aligned with marketing goals while managing shifting priorities effectively.

• Collaborate with design teams to produce videos, infographics, and other multimedia assets for distribution across channels.

• Analyze data from multiple sources to inform content strategies and build narratives that resonate with target audiences.

• Ensure consistency with key messaging and brand guidelines across all content types, maintaining Crux’s high level of content quality.

• 4-6+ years proven experience in writing-heavy roles tied to finance, fintech, and/or clean energy.

• Exceptional writing skills to make complex topics accessible and engaging for diverse audiences across a range of content types.

• Ability to quickly grasp technical details related to energy development & manufacturing, financial structures, and regulatory frameworks.

• Strong organizational skills to plan campaigns effectively while managing competing priorities.

• An eye for detail and strong instincts around communicating topics visually.

• Proficiency in data analysis: Ability to extract insights and crafting compelling narratives based on findings.

• Collaborative mindset with comfort working autonomously and collaborating with cross-functional stakeholders.

• Intellectual curiosity for experimenting with AI in content workflows.

• Excitement about accelerating the clean economy.

• Base salary and bonus ranging between $115,000-$140,000

• Competitive equity package in the form of stock options

• Healthcare benefits, including dependent coverage

• Remote-first company with quarterly onsite meetings

• Care for each other: We want to work on a team where people support each other - in their growth, in their work, and towards our shared mission. When we do that, we have fun.

• Build and improve rapidly: We move quickly. To do that, we focus, consistently ask ourselves if we are prioritizing the right things, and execute them as best as possible.

• Focus unremittingly on customers: Our first obligation is to our customers and partners, and we keep their needs front and center in everything we do.

• Demonstrate ownership: We are all owners of Crux. This is our team, our company, our product and we show that to each other.

• Convene a team that reflects the breadth of experiences in the country: We’re building a team with a wide range of backgrounds and a culture where everyone can thrive.
  

We provide equal employment opportunities to all applicants without regard to race, color, religion, age, sex, national origin, disability status, genetics, protected veteran status, sexual orientation, gender identity or expression, or any other characteristic protected by law.