Dynatrace
Dynatrace enables flawless and secure digital interactions.
Waltham , MA
Hybrid

Senior Content Manager

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Company Description
Dynatrace provides software intelligence to simplify cloud complexity and accelerate digital transformation. With automatic and intelligent observability at scale, our all-in-one platform delivers precise answers about the performance and security of applications, the underlying infrastructure, and the experience of all users to enable organizations to innovate faster, collaborate more efficiently, and deliver more value with dramatically less effort. That's why many of the world's largest organizations trust Dynatrace® to modernize and automate cloud operations, release better software faster, and deliver unrivaled digital experiences.
Job Description
The Dynatrace marketing team is seeking a senior content marketing manager to build and execute the plan for our marketing and sales content, and to drive collaboration across our marketing organization to ensure planned content is delivered on time, with measurable success. This individual will tackle topics ranging from thought leadership in the cloud observability and application security markets, to Dynatrace product innovation. They will possess, an understanding the content landscape spanning leading technology providers, and a strong perspective on which asset types work, and which do not. They will have a passion for all aspects of content development, from writing, creative, and layout to demand generation.
This marketing leader will be an expert collaborator, fully adept at working together with diverse teams including product, sales, partner, HR and marketing organizations. They will maintain a unique blend of strategic, quantitative and creative abilities, taking business goals into consideration when making brand and creative-related decisions. They will manage agency partnerships while supporting a robust creative process, from strategy through flawless execution.
This leader will be a champion of the Dynatrace brand identity, nurturing our 'voice' so we stand out in a crowded environment and ensuring our brand is properly reflected across all external customer touch points, as well as in internal/employee communications. They will serve as an internal brand ambassador and evangelist, ensuring processes are in place to help internal business partners take full advantage of our content, and understand use the story, promise and business value portrayed in these materials.
Responsibilities:

  • Build strategy for Dynatrace marketing and sales content, spanning Dynatrace-produced and third-party-produced deliverables
  • Collaborate with sales, marketing, product and HR teams to ensure plan reflects Dynatrace business goals
  • Own all aspects of content development including selecting which assets to pursue, aligning internal and third-party teams on plan, writing and/or editing content, partnering with creative teams on visual and layout, and working with campaign marketing to execute - generating leads, and measuring results
  • Present results, including Share of Voice and MQL metrics, to senior leadership on a regular basis
  • Champion Dynatrace voice and culture; be a leading member of our winning team as well as a positive contributor to our company culture


Qualifications

  • BA or BS required
  • MBA preferred
  • 10 years' experience working with digital media
  • Similar experience with similar B2B technology companies
  • Excellent written communications skills
  • Strong creative skills, including visual and layout
  • Solid executive presence - ability to collect and present results to senior business leaders


Additional Information
All your information will be kept confidential according to EEO guidelines.
#LI-MS2
We offer competitive compensation, company-sponsored premium benefits, medical, dental, vacation/holidays, company matching 401(k) Plan, etc. Dynatrace is an Equal Opportunity/Affirmative Action employer. All qualified applicants will receive consideration for employment without regard to race, sex, color, gender identity, religion, national origin, ancestry, citizenship, physical abilities, age, sexual orientation, creed, disability status, veteran status, pregnancy, genetic status, or any other characteristic protected by law. If your disability makes it difficult for you to use this site, please contact [email protected] Dynatrace participates in E-Verify, participant information in English and Spanish. Right to work information in English and Spanish. EEO is the Law/EEO is the Law Supplement. To be considered for this position, please upload your resume/CV.
Note to Recruiters and Placement Agencies: Dynatrace LLC (Dynatrace) does not accept unsolicited agency resumes. Please do not forward unsolicited agency resumes to our website or to any Dynatrace employee. Dynatrace will not pay fees to any third party agency or firm and will not be responsible for any agency fees associated with unsolicited resumes. Unsolicited resumes received will be considered property of Dynatrace.
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What are Dynatrace Perks + Benefits

Dynatrace Benefits Overview

Being a leader in the market doesn’t mean it’s all work and no play. At Dynatrace, our employees take their jobs seriously but also like to have fun. While at work, we encourage you to take a break and enjoy a game of ping-pong, have a cup of coffee or go to the gym. Work flexibility is important at Dynatrace, we are investing in your growth and happiness! Dynatrace provides a comprehensive benefit plan that allows employees to select benefits that fit their personal needs and stay competitive in the market place.

Culture
Volunteer in local community
Open door policy
Open office floor plan
Employee resource groups
Remote work program
Diversity
Mandated unconscious bias training
Diversity employee resource groups
Hiring practices that promote diversity
Health Insurance & Wellness Benefits
Flexible Spending Account (FSA)
Disability insurance
Dental insurance
Vision insurance
Health insurance
Life insurance
Pet insurance
Wellness programs
Mental health benefits
Wellness days
Financial & Retirement
401(K)
401(K) matching
Company equity
Employee stock purchase plan
Performance bonus
Child Care & Parental Leave Benefits
Family medical leave
Adoption Assistance
Vacation & Time Off Benefits
Generous PTO
Paid volunteer time
Sabbatical
Paid holidays
Paid sick days
Office Perks
Commuter benefits
Company-sponsored outings
Free snacks and drinks
Company-sponsored happy hours
Fitness stipend
Home-office stipend for remote employees
Onsite gym
Professional Development Benefits
Tuition reimbursement
Lunch and learns
Promote from within
Online course subscriptions available
Customized development tracks

Additional Perks + Benefits

Our values
We keep things simple. Common sense has guided our journey and enabled us to grow and excel. As we’ve developed, we've identified three pillars that define and embody our culture:

Innovate with Passion
We build innovative solutions and creative approaches to our business across all functions to benefit our stakeholders. Our passion is fueled by our profound curiosity, inspiration, and desire to drive positive change.

Engage with Purpose
We aspire to fulfill our mission by committing to excellence and delivering meaningful customer value. We collaborate and communicate effectively to reach our shared goals and aid our customers in achieving their objectives. We listen with empathy, encourage diverse perspectives, act with kindness, and foster an environment where every Dynatracer can have an impact.

Win with Integrity
We deliver results through honesty, transparency, and accountability. We compete with tenacity while upholding the highest ethical standards and respect for our customers, partners, and colleagues. We constantly learn from feedback, celebrate with humility, and strive for excellence.

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