Content Writer Senior Associate

We are the leading provider of professional services to the middle market globally, our purpose is to instill confidence in a world of change, empowering our clients and people to realize their full potential. Our exceptional people are the key to our unrivaled, culture and talent experience and our ability to be compelling to our clients. You’ll find an environment that inspires and empowers you to thrive both personally and professionally. There’s no one like you and that’s why there’s nowhere like RSM.

The Content Team’s senior associate primarily will be responsible for content that supports growth of our assurance line of business. The individual will work closely with Assurance Marketing in owning content processes end-to-end in support of the LOB’s growth objectives for various client segments. The senior associate will also work closely with the Assurance Natural Work Team—including members representing Marketing, Communications and Business Development—to develop thought leadership and marketing content that establishes RSM’s eminence and ability to serve important business, assurance, audit and accounting issues. Content types include articles, blog posts, research reports, infographics, videos, white papers, and promotional copy. The Senior Associate also will edit content developed by the firm’s assurance, audit and industry subject matter experts, as well as third-party content developers.  

The senior associate will also serve as the sales enablement content liaison, responsible for being the conduit between marketers requesting sales enablement content and the Content writers that will produce the requested content.  

Essential Duties:

• Drive the content function supporting RSM’s assurance line of business 

• Strategize with Assurance Natural Work Team how content efforts support growth objectives 

• Develop, report, write, edit, publish and coordinate thought leadership and marketing content in the form of articles, blogs posts, research reports, white papers, infographics, videos, etc. 

• Coordinate with fellow content developers serving LOBs, industries and the firm’s economists to strengthen the firm’s positioning of how we serve businesses on all business issues that are crucial to them. 
• Work with Public Relations to earn media placements that credential RSM as a leader in assurance and audit services 
• As the sales enablement liaison, determine requirements for new sales enablement projects 

• Hold an initial intake call with marketers requesting sales enablement content to determine timing and requirements such as scope, web template, name of service or solution, reference materials, etc. 

• Meet with Content writers on a regular basis to discuss new sales enablement projects and requirements as outlined intake call with Marketing. Ensure writers understand project requirements so that they can then begin executing  
•  Stay abreast of progress and serve as intermediatory where necessary 
• Other duties as assigned

MINIMUM QUALIFICATIONS:

EDUCATION/CERTIFICATIONS 

• Bachelor’s degree in communications, English, public relations, journalism, marketing or related field OR a combination of related education and experience – required 

TECHNICAL/SOFT SKILLS 

• Excellent writing and editing skills – required  

• Project management experience – required  

• Knowledge of common business issues and corresponding accounting considerations – preferred  

• Familiar with independence requirements for professional services firms – preferred  

• Experience using generative AI to create content – preferred 

EXPERIENCE 

• 3+ years of experience in marketing, advertising, public relations, communications, journalism or related experience – required 

• Experience in developing thought leadership, marketing and/or content marketing content – required (writing samples required) 

• Experience working within a professional services environment – preferred   

• Experience working with audit, assurance or accounting services – preferred 

LEADERSHIP SKILLS 

• Strategic thinker – required  

• Shows initiative and independent thinking in accomplishing content objectives – required  
• Experience advising and collaborating with colleagues at all levels, including leadership – preferred 

At RSM, we offer a competitive benefits and compensation package for all our people. We offer flexibility in your schedule, empowering you to balance life’s demands, while also maintaining your ability to serve clients. Learn more about our total rewards at https://rsmus.com/careers/working-at-rsm/benefits.

All applicants will receive consideration for employment as RSM does not tolerate discrimination and/or harassment based on race; color; creed; sincerely held religious beliefs, practices or observances; sex (including pregnancy or disabilities related to nursing); gender; sexual orientation; HIV Status; national origin; ancestry; familial or marital status; age; physical or mental disability; citizenship; political affiliation; medical condition (including family and medical leave); domestic violence victim status; past, current or prospective service in the US uniformed service; US Military/Veteran status; pre-disposing genetic characteristics or any other characteristic protected under applicable federal, state or local law. 

Accommodation for applicants with disabilities is available upon request in connection with the recruitment process and/or employment/partnership. RSM is committed to providing equal opportunity and reasonable accommodation for people with disabilities. If you require a reasonable accommodation to complete an application, interview, or otherwise participate in the recruiting process, please call us at 800-274-3978 or send us an email at [email protected].

RSM does not intend to hire entry level candidates who will require sponsorship now OR in the future (i.e. F-1 visa holders). If you are a recent U.S. college / university graduate possessing 1-2 years of progressive and relevant work experience in a same or similar role to the one for which you are applying, excluding internships, you may be eligible for hire as an experienced associate.

RSM will consider for employment qualified applicants with arrest or conviction records in accordance with the requirements of applicable law, including but not limited to, the California Fair Chance Act, the Los Angeles Fair Chance Initiative for Hiring Ordinance, the Los Angeles County Fair Chance Ordinance for Employers, and the San Francisco Fair Chance Ordinance. For additional information regarding RSM’s background check process, including information about job duties that necessitate the use of one or more types of background checks, click here.

At RSM, an employee’s pay at any point in their career is intended to reflect their experiences, performance, and skills for their current role. The salary range (or starting rate for interns and associates) for this role represents numerous factors considered in the hiring decisions including, but not limited to, education, skills, work experience, certifications, location, etc. As such, pay for the successful candidate(s) could fall anywhere within the stated range.