The Business Development Associate is responsible for lead generation and marketing campaign execution to support sales associates, maintain prospect details in Salesforce, and facilitate executive appointments.
Job Title: Business Development Associate
Purpose: Lead generation for Hackett sales associates
Responsibilities
- Marketing campaign execution
- Assist with development of campaign approach (hardcopy mailings, e-mail, pre-calls, post calls, etc.)
- Generate webcast and event attendance
- Obtain executive appointments for sales associates
- Post-event follow up to generate sales conference calls or face-to-face meetings
- Logging and tracking lead/appointment activity
- Maintaining prospect details in Salesforce.com (CRM)
- Work closely with Product Marketing Management to schedule timing of follow-up activities and campaign execution
Required Skills
- Familiarity with CRM tools (Salesforce preferred)
- Experience with Microsoft Office products (Excel, Word, Powerpoint, Access)
- Good listening and communication skills
- Broad understanding of questioning techniques
- Ability to multi-task
- Work well in a team environment
- Proven ability to get access to senior executives
- Highly organized
- Self motivated
Work location is flexible if approved by the Company except that position may not be performed remotely from Colorado.
Answerthink, a division of The Hackett Group, is a certified SAP Platinum Partner that develops and offers qualified SAP® Business All-in-One solutions, as well as SAP application management services, training, support, analytics, mobility, cloud offerings and SAP HANA® platform. By leveraging The Hackett Group’s leading repository of enterprise best practices, strategies and metrics, Answerthink helps customers improve performance and maximize returns on investments in SAP software.
Please visit our website at
www.answerthink.com to find out more about our firm.
Similar Jobs
Artificial Intelligence • Big Data • Healthtech • Information Technology • Machine Learning • Software • Analytics
Supports commercial growth for healthcare provider markets through prospect identification, lead generation, market research, outreach, pipeline qualification, CRM management, reporting, and sales handoffs. Partners cross-functionally with sales, marketing, operations, product, finance, legal, and customer success teams. Uses analytics, dashboards, Salesforce, market intelligence, and approved AI tools to improve targeting, recommendations, workflow efficiency, and pipeline execution.
Top Skills:
ExcelMicrosoft PowerpointMicrosoft SharepointMicrosoft TeamsMicrosoft WordSalesforce
Big Data • eCommerce
Identify and engage prospective clients through outbound sales methods including cold calling, email, and direct mail. Qualify inbound leads and marketing-qualified opportunities, map organizations to identify prospects, collaborate with Marketing and internal stakeholders, and develop sales skills using tools such as Salesforce, Gong, Groove, LinkedIn Sales Navigator, ZoomInfo, and Asana.
Top Skills:
AsanaGongGrooveLinkedin Sales NavigatorSalesforceZoominfo
Sales
Handle inbound leads from U.S. consumer brands, conduct warm calls, and convert interest into bookings, appointments, and enrollments. The role is fully remote, commission-based, and scheduled full time for 40 hours weekly between 12 PM and 12 AM EST. Success is measured through performance metrics, with real-time coaching and reviews every 90 days. No prior sales experience is required, but candidates should demonstrate fast learning, accountability, openness to feedback, and strong motivation.
What you need to know about the Boston Tech Scene
Boston is a powerhouse for technology innovation thanks to world-class research universities like MIT and Harvard and a robust pipeline of venture capital investment. Host to the first telephone call and one of the first general-purpose computers ever put into use, Boston is now a hub for biotechnology, robotics and artificial intelligence — though it’s also home to several B2B software giants. So it’s no surprise that the city consistently ranks among the greatest startup ecosystems in the world.
Key Facts About Boston Tech
- Number of Tech Workers: 269,000; 9.4% of overall workforce (2024 CompTIA survey)
- Major Tech Employers: Thermo Fisher Scientific, Toast, Klaviyo, HubSpot, DraftKings
- Key Industries: Artificial intelligence, biotechnology, robotics, software, aerospace
- Funding Landscape: $15.7 billion in venture capital funding in 2024 (Pitchbook)
- Notable Investors: Summit Partners, Volition Capital, Bain Capital Ventures, MassVentures, Highland Capital Partners
- Research Centers and Universities: MIT, Harvard University, Boston College, Tufts University, Boston University, Northeastern University, Smithsonian Astrophysical Observatory, National Bureau of Economic Research, Broad Institute, Lowell Center for Space Science & Technology, National Emerging Infectious Diseases Laboratories



