Brand Designer

Tiny Health is advancing lifelong health, from the first 1,000 days to the last, and addressing chronic disease through precision microbiome science. Founded in 2020 and built by microbiome scientists and physicians, our testing platform reveals whether your microbiome is trending toward resilience or imbalances using shotgun metagenomics, proprietary AI, and one of the world's largest longitudinal datasets. Trusted by families and health practitioners alike, our research-backed gut and vaginal tests are redefining the microbiome as a cornerstone of personalized health through every life stage. Learn more at tinyhealth.com and poweredbytiny.com.

As Brand Designer, you will shape and evolve Tiny Health's visual identity, driving brand awareness, user engagement, and growth across all marketing channels. This is a hands-on role—you will both set creative direction and execute the work, designing brand collateral including website pages, social media assets, email campaigns, packaging, and more. You'll ensure brand consistency as we scale while remaining deeply involved in day-to-day design output. This position reports directly to the Marketing Lead.

• Lead creative direction and produce assets for digital campaigns, landing pages, email, social, ads, print, packaging, and events across our direct-to-consumer and B2B channels

• Build, extend, and evolve our visual language, making strategic recommendations for brand expression (illustrations, icons, colors, typography, animations, motion, etc.)

• Own and maintain Tiny Health's Brand Guidelines/Standards, ensuring consistency across all touchpoints

• Build scalable systems: Develop self-serve templates, asset libraries, and processes that enable non-designers to create on-brand materials efficiently

• Collaborate cross-functionally with marketing, product/UX, science, and external agencies to translate business objectives into compelling creative

• Strong stakeholder management skills, including the ability to synthesize conflicting input, ask clarifying questions, and make informed creative decisions that serve broader business goals

• Simplify complexity: Turn scientific and health concepts into accessible, persuasive visuals that educate and convert

• Optimize for performance: Iterate on creative based on data and channel-specific requirements to improve results

• Provide creative input: Offer a strategic perspective on brand positioning and visual storytelling as we expand into new markets

• 5-7+ years of professional brand design experience, ideally in a full-time capacity at fast-paced startup environments (DTC health/wellness experience strongly preferred)

• Degree in Graphic Design, Marketing, or equivalent work experience

• Strong portfolio demonstrating brand system development, multi-channel campaigns, and visual storytelling

• Meticulous attention to detail, as evidenced by a flawless portfolio

• Expert proficiency in Figma, Adobe Creative Suite, and Canva

• Ideally familiar with Webflow, Webflow CMS, and its applications

• Proven ability to develop and scale brand systems, not just execute one-off assets

• Track record of translating complex concepts into clear, compelling visuals

• Strong communication skills with the ability to present and defend creative decisions

• Excellent project management skills with ability to prioritize across multiple workstreams

• Thrives as a doer: Excited to be in the weeds producing work, not just directing others

• Previous experience in a fast-paced startup environment

• Work experience in DTC health/wellness companies

• Experience working remotely, with proficiency in Slack

• Self-directed, proactive, and comfortable with ambiguity

• A mission that actually pulls people in
  Most people here could be doing something easier. They’re not, because this work makes the microbiome measurable and actionable at every life stage — and the results land on real people who write in to tell us that we are life-changing to them. That feedback loop is the perk. It’s not just a job.

• Remote-first, real overlap
  We’re a very diverse, international team, although we only hire FTEs in North America. Core hours are 9am–6pm CST, shiftable by up to two hours either way — start at 7am or 11am, wrap at 4pm or 8pm. Pick your window; just be findable in it.

• Written first, huddle second, meet last
  Default to a clear Slack post: say whether you need a decision, an approval, or nothing at all. When a thread starts ping-ponging, jump into a huddle — ten minutes of voice beats forty of paragraphs. Meetings are the expensive option, so each one needs a decision to make, a preread or strawman sent ahead, and only the people who can actually make that call.

• Fast, but never sloppy
  We ask “how do we do the two-month thing in two weeks?” — and then we check the work. We’re a health company: results, science, and anything a customer or practitioner touches get a second set of eyes, always. Moving fast and being careful aren’t in tension here; shipping errors isn’t speed, it’s rework.

• Shape what we build, not just how we build it
  There’s no playbook waiting for you — you’ll write it, and that’s most true the more senior you are. Ideas get judged on whether they’re executed right, not on who raised them, and the person closest to the problem is usually the one who should be proposing the fix. Bring the alternative, not just the objection.

• Day One mentality
  Fewer titles, fewer layers, fewer moving parts. Real process exists where it counts — data, lab, science, compliance, money — and we follow it, but process is a guardrail, not a destination. Process bloat is never the reason something didn’t ship.

• No hidden agendas
  Transparency mean you’ll always understand how decisions are being made, especially at the top. We spend less time on politics and more on impact. Numbers, misses, and hard calls get shared openly. Feedback works the same way: in real time, not stockpiled for a review cycle. It’s a no-surprises culture: you should always know where you stand, and if you don’t, ask.

• High standards, genuinely fun people
  Our CEO has been described as goofy but serious, direct but likable — and that sets the temperature. We take the work seriously and ourselves much less so. High-performing and fun to be around isn’t a contradiction; it’s the hiring bar.

• Is this pace for you?
  We’re a venture-scaled company on a steep trajectory, and the pace is part of the job. There’s no deep bench to absorb the overflow, which is exactly why the scope here is bigger than it would be anywhere else at your level. We protect flexibility fiercely — more than half of us have kids — and ask for intensity in spikes, not as a constant grind. There’s no defined ladder. Perform, and you’ll move faster here than anywhere else.

1. Learn Fast, Get Better - Find the root cause, not just the fix, and get better every time

2. Be Relentlessly Resourceful - Dig for the answer, move fast, and know when to ask for help

3. Think Like an Owner, Act with Urgency - Act like it’s your company, and do whatever it takes to win

4. Act with Honesty and Empathy - Say what’s true, and say it with care

5. Delight People by Anticipating Their Needs - Solve the problem, then get two steps ahead of it