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Biogen

Associate Director - Neuropsychiatry Payer Marketing

Reposted Yesterday
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In-Office
Cambridge, MA
161K-222K Annually
Senior level
In-Office
Cambridge, MA
161K-222K Annually
Senior level
Lead payer marketing strategies for zuranolone, ensuring optimal market access for depression therapies through collaboration and development of resources.
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Company Description 

Our mission to find therapies for neurological and rare diseases is a unique focus within our industry and this shared purpose is what connects us as a team. We work together to overcome obstacles and to follow the science. We are resilient as we strive to make an impact on our patients’ lives and on changing the course of medicine. Together, we pioneer. Together, we thrive.  

Job Description 

The Associate Director, Neuropsychiatry Payer Marketing will lead the development, evolution and execution of payer marketing strategies & tactics to secure, maintain, and drive optimal market access for a novel therapy for the treatment for major depressive disorder (MDD) and Post-partum Depression (PPD).  

What You’ll Do 

  • Partner effectively with our commercial collaboration partner to drive the development and coordination of market access strategies across both commercial and government payers 
  • Proactively consider/identify new access strategies, areas of opportunity, and tactics to challenge thinking and drive access for a novel treatment in an established market 
  • Identify the need for payer market research and payer advisory boards and partner closely with Business Insights & Analytics on execution 
  • Develop and deliver appropriate pre- and post-launch payer resources (e.g. DSA, PIE, Economic/BOI Considerations, BIM, PVP and pull-through resources) 
  • Drive engagement with the U.S. / Global HEOR teams to combine evidence generation efforts with proactive value proposition messaging  
  • Collaborate with HCP and consumer marketing teams to develop and execute access/affordability messages in promotional materials  
  • Partner closely with Business Insights & Analytics, HCP Marketing, Consumer Marketing, and Neuropsych Franchise leadership to monitor the progress of the various initiatives and adjust execution plan appropriately 

Who You Are 

You love working collaboratively across the business to design and execute solutions to complex business challenges. You are an engaging communicator who can craft a strong story and deliver it in a compelling way. You are adept at influencing without direct authority. 

Qualifications 

  • BA, BS or equivalent required, MBA or other graduate degree preferred 
  • 7+ years of pharmaceutical, biopharma industry experience, including direct responsibility for payer marketing activities  
  • Demonstrated understanding of payer market dynamics as it relates to commercialization, pricing, specialty distribution and overall access for branded oral prescription medicines (commercial, Medicare Part D, FFS/Managed Medicaid, and VA/DoD) 
  • Experience in developing tools and tactics applicable to US payer markets and customers 
  • Strong sense of professionalism, accountability and urgency for defined areas of responsibility 
  • Strong project management skills with the ability to independently drive projects forward to meet budgets and timelines 
  • Ability to communicate tactical direction and related concepts clearly, orally and in writing, across internal and external audiences (e.g., payer account team, sales, marketing, advocacy) 
  • Heightened ability to collaborate, influence, and work with a wide array of internal and external stakeholders to successfully deliver results   
  • Experience managing multiple demands and priorities on time and under business constraints 
  • Previous Psychiatry/Neuropsychiatry payer and channel marketing experience is preferred 


 

Job Level: Management


Additional Information

The base compensation range for this role is: $161,000.00-$222,000.00


Base salary offered is determined through an analytical approach utilizing a combination of factors including, but not limited to, relevant skills & experience, job location, and internal equity.

Regular employees are eligible to receive both short term and long-term incentives, including cash bonus and equity incentive opportunities, designed to reward recent achievements and recognize your future potential based on individual, business unit and company performance. 

In addition to compensation, Biogen offers a full and highly competitive range of benefits designed to support our employees’ and their families physical, financial, emotional, and social well-being; including, but not limited to:

  • Medical, Dental, Vision, & Life insurances
  • Fitness & Wellness programs including a fitness reimbursement 
  • Short- and Long-Term Disability insurance
  • A minimum of 15 days of paid vacation and an additional end-of-year shutdown time off (Dec 26-Dec 31)
  • Up to 12 company paid holidays + 3 paid days off for Personal Significance 
  • 80 hours of sick time per calendar year
  • Paid Maternity and Parental Leave benefit 
  • 401(k) program participation with company matched contributions
  • Employee stock purchase plan 
  • Tuition reimbursement of up to $10,000 per calendar year 
  • Employee Resource Groups participation

Why Biogen?

We are a global team with a commitment to excellence, and a pioneering spirit. As a mid-sized biotechnology company, we provide the stability and resources of a well-established business while fostering an environment where individual contributions make a significant impact. Our team encompasses some of the most talented and passionate achievers who have unparalleled opportunities for learning, growth, and expanding their skills. Above all, we work together to deliver life-changing medicines, with every role playing a vital part in our mission. Caring Deeply. Achieving Excellence. Changing Lives.

At Biogen, we are committed to building on our culture of inclusion and belonging that reflects the communities where we operate and the patients we serve. We know that diverse backgrounds, cultures, and perspectives make us a stronger and more innovative company, and we are focused on building teams where every employee feels empowered and inspired. Read on to learn more about our DE&I efforts.

All qualified applicants will receive consideration for employment without regard to sex, gender identity or expression, sexual orientation, marital status, race, color, national origin, ancestry, ethnicity, religion, age, veteran status, disability, genetic information or any other basis protected by federal, state or local law. Biogen is an E-Verify Employer in the United States.

Top Skills

Pharmaceutical Marketing
HQ

Biogen Cambridge, Massachusetts, USA Office

225 Binney Street, Cambridge, MA, United States, 02142

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