The Associate Brand Media Manager will support brand media campaigns, manage creative assets, analyze performance, and collaborate across marketing channels.
The Associate Brand Media Manager at Favor will play a critical supporting role in planning, organizing, and executing brand media campaigns across Linear TV, Streaming TV, Out-of-Home (OOH), and other upper-funnel channels. Reporting to the Director of Growth and Brand Media, this role will assist in managing brand media initiatives while also providing cross-functional support to the broader Growth and Brand Media team. Responsibilities will include campaign coordination, reporting and analysis, creative asset management, and ad hoc projects across various marketing channels. This is an exciting opportunity for a hungry, driven marketer looking to gain hands-on experience across brand and performance marketing, develop a strong foundation in media strategy, and contribute to high-impact campaigns. The ideal candidate is highly organized, eager to learn, curious with an analytical mindset, an excellent communicator, and has a strong creative sensibility.
What You'll Do:
- Support the planning and execution of brand media campaigns across Linear TV, Streaming TV, Out-of-Home, physical placements, and other upper-funnel channels
- Assist in media buying, campaign setup, tracking, and optimizations while working closely with external media agencies and vendors
- Help organize and manage creative assets for brand media campaigns, ensuring timely delivery and proper formatting for different channels
- Analyze campaign performance by pulling reports, synthesizing insights, and assisting in media measurement projects to assess brand lift and effectiveness
- Support the broader Growth and Brand Media team with reporting and analysis across paid social, search, and affiliate channels, helping surface key trends and learnings
- Contribute to creative ideation and analysis, reviewing ad creatives, brainstorming new concepts, and collaborating with the in-house brand and creative team
- Assist in exploring and testing new media channels, helping research and execute pilots for emerging platforms and innovative marketing opportunities
- Take on ad hoc projects that support various marketing initiatives, ensuring seamless execution and cross-functional collaboration
- Develop a strong understanding of marketing fundamentals, gaining hands-on experience in both brand and performance marketing to accelerate learning and career growth
- Stay up to date on media trends, creative best practices, and industry developments to help inform future marketing strategies
Skills You Have:
- A bachelor’s degree
- 3+ years of experience managing paid media campaigns for web or mobile apps
- Experience developing and managing both performance and brand media campaigns
- Experience with business intelligence tools such as Looker, Tableau, or Power BI, and comfortable manipulating data and drawing insights
Who You Are:
- You manage time effectively, setting and meeting deadlines while maintaining a high quality of work
- You have excellent communication skills and the ability to work effectively across departments, stepping up to lead meetings or projects as needed
- You have extremely strong organizational and communication skills
- You are a self-starter, who proactively identifies problems and gaps, and independently drives solutions forward
- You are excited by marketing opportunities, driven to push the limits, and someone who takes pride in producing quality work
Life at Favor
Where you'll work: This role can be hybrid or remote, depending on the team member’s location in Texas. If you live in Austin, Texas, we ask that you work from home roughly three days per week and work at our HQ for the remaining work days. If you live in a different city in Texas, you will primarily work from home, with the opportunity to travel to Austin for company-wide events. No matter where you work best, we foster an inclusive and flexible environment to support our workforce.
Benefits: We offer premium health, vision, dental, and life insurance, alongside 401(k) options. We go beyond the basics, while also throwing in Favor delivery fee credit and H-E-B discounts!
Paid time off (PTO): We offer unlimited PTO for salaried employees (that’s actually unlimited) and ample vacation time to all team members.
Learning and development: We encourage personal growth and education through Intern(al)ships and Learning Labs taught by Favor team members and external facilitators.
Community: Whether you’re an avid cyclist, dog lover, or Magic enthusiast, there’s a group for you here. We foster community through Employee Resource Groups (ERGs), company-wide events, happy hours, and regular connection opportunities.
Diversity, equity, and inclusion: At Favor, we believe that to be the best delivery app in Texas, we need to represent all Texans. We are committed to growing a team with different backgrounds, experiences, abilities, and perspectives, and we are an equal opportunity employer. We review all resumes and qualifications with an open mind and encourage you to apply if this role interests you!
In addition, as a candidate, if you require any accommodations throughout the recruitment process, simply let your recruiter know! Our talent acquisition team will work with you directly to ensure a smooth and delightful process.
Top Skills
Looker
Power BI
Tableau
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