The Account Executive at Refersion will drive customer acquisition and manage the full sales cycle, targeting e-commerce brands and utilizing their expertise in the e-commerce tech stack.
Refersion is looking for a self-motivated and results-oriented Account Executive (AE) to drive new customer acquisition and expand our market presence in the thriving e-commerce ecosystem. In this critical Individual Contributor role, you will be responsible for the full sales cycle, from prospecting and qualifying to negotiating and closing new business with high-growth e-commerce brands. This is a chance to leverage your deep understanding of e-commerce technology and join a fast-paced startup environment.
Primary Responsibilities
- Full-Cycle Sales Ownership:
- Identify qualified inbound opportunities for upsells and annual prepay opportunities.
- Manage the entire sales cycle, from lead qualification to contract negotiation and closing, primarily targeting mid-market and strategic e-commerce companies.
- Conduct demos that highlight Refersion's value proposition and its impact on a brand's affiliate and partner marketing strategy.
- Achieve and consistently exceed monthly and quarterly sales quotas.
- Pipeline Generation & Management:
- Independently prospect and generate new business opportunities through personalized outreach, networking, and strategic follow-up on inbound leads.
- Work alongside our Partnerships Director to close deals referred from Agency Partners
- Strategically manage and nurture a robust sales pipeline using our CRM (Salesforce), ensuring accurate forecasting and data hygiene.
- Develop targeted account plans and execute sophisticated outbound sales strategies to penetrate key target accounts.
- E-commerce & Product Expertise:
- Act as a subject matter expert on the e-commerce technology landscape, specifically around affiliate marketing, influencer tracking, and DTC business needs.
- Effectively consult with prospects on their existing marketing tech stack (Shopify, BigCommerce, WooCommerce, etc.) and demonstrate how Refersion integrates and drives ROI.
- Handle sophisticated objections related to technical integration, competitive offerings, and pricing/ROI justification.
- Collaboration & Process:
- Work closely with the Customer Success and Implementation teams to ensure a smooth transition for new customers.
- Provide market feedback to the Product and Marketing teams to help refine our offering and sales materials.
Required Qualifications & Skills
- 3+ years of progressive sales experience in an e-commerce, B2B SaaS environment, closing deals with e-commerce brands
- Proven track record of consistently meeting or exceeding an annual quota and managing a complex sales cycle.
- Strong foundational knowledge of the e-commerce tech stack (e.g., Shopify, BigCommerce, MarTech tools, logistics) and a genuine understanding of a merchant’s growth challenges.
- High proficiency in CRM software (e.g., Salesforce/HubSpot) and modern sales engagement tools.
- Excellent communication, negotiation, and presentation skills, with the ability to clearly articulate complex solutions to technical audiences.
- Self-starter mentality with the ability to thrive and adapt in a fast-paced, startup environment with a high degree of autonomy.
Preferred Qualifications
- Direct experience selling a solution related to Affiliate, Influencer, or Partner Marketing software.
- Bachelor's degree or equivalent experience.
Top Skills
Bigcommerce
Martech Tools
Salesforce
Shopify
Woocommerce
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