Teams at Zenni Optical

Lead a small data engineering team partnering with Engagement Marketing to build scalable ETL/ELT pipelines, ensure data quality, define marketing metrics, integrate trusted data with ad platforms, and drive the data roadmap to enable measurement and growth.

Lead brand marketing strategy and integrated campaigns to drive awareness, acquisition, and revenue. Build long-term brand architecture, manage agencies, partner cross-functionally, mentor the Brand team, and measure campaign performance to inform future planning and demand generation.