Teams at Tinuiti

The job description provides limited role-specific information. The Director of Strategic Planning position is fully remote and likely supports organizational strategy, planning, and business priorities. No detailed responsibilities, qualifications, compensation, travel, or clearance requirements are provided.

Manage and optimize paid social campaigns across Meta, TikTok, Pinterest, Snapchat, and Reddit. Monitor performance, budgets, pacing, creative effectiveness, audience quality, and tracking signals. Run basic tests, apply platform automation, use analytics to guide decisions, communicate results and recommendations to clients, collaborate cross-functionally, mentor junior staff, and document repeatable learnings and innovations.

Lead client analytics strategy, testing roadmaps, quantitative analysis, predictive modeling, campaign evaluation, reporting, and data visualization. Partner with cross-functional teams to deliver high-quality analytical solutions and communicate actionable insights to clients. Use statistical methods and tools including R, Python, SQL, BI platforms, and data warehouses to support marketing decisions, identify growth opportunities, and connect media performance to business outcomes.