Teams at Lithia Motors, Inc.

Write, edit, and optimize SEO-focused content (meta tags, headlines, image tags) and website pages for desktop and mobile. Use SEO tools and analytics to identify trends, perform content audits, and gap analyses. Collaborate with SEM, marketing managers, and vendors, lead campaigns and seasonal content, mentor Online Content Specialists, and develop processes to improve organic visibility and site accuracy.

Manage and optimize dealership business listings across platforms (Google, Bing, Apple Maps, Yelp, etc.), ensure data accuracy (NAPW), maintain tracking and analytics connections, troubleshoot listing issues, partner with vendors and cross-functional teams, enable platform features, and drive SEO performance through consistent citations and tracking.

Process and verify vendor invoices through AP workflow, reconcile vendor statements, ensure timely expense allocation and payments, resolve disputes, track critical service invoices, maintain vendor/store communication, assist with projects, and ensure accurate postings to payroll/accounts systems. Provide prompt vendor/customer service and proactively report errors and improvement opportunities to supervisors.