Teams at GenScript

Lead strategy, execution, and optimization of integrated multi-channel marketing campaigns for ProBio. Develop customer insights, journeys, and value propositions; produce content with scientific SMEs; manage budgets, stakeholders, and performance measurement to drive awareness, pipeline, and revenue growth.

Lead product strategy and commercial growth for antibody expression and protein services. Define portfolio, pricing, and go-to-market plans; partner with R&D, production, sales, and marketing to improve quality, scalability, and customer experience; support strategic customer projects and track business performance.

The Regional Marketing Director will develop and execute marketing plans, lead demand generation campaigns, manage events, and collaborate with sales and product teams to drive growth and revenue in assigned markets.