Teams at Branch

Owner of lifecycle marketing strategy and execution: design campaigns for acquisition, engagement, retention and reactivation; build segmentation and personalization in marketing automation (Braze); optimize user journeys, run A/B tests, measure KPIs, and partner cross-functionally to drive retention and revenue.

Design, build, and maintain Branch's iOS apps by implementing robust architectures and complex UIs. Improve engineering standards, tools, and CI/CD pipelines, manage project priorities and deadlines, and collaborate with product, design, and cross-functional teams to deliver scalable mobile features.

Design, build, and optimize scalable Java-based microservices and RESTful APIs. Ensure performance, uptime, and engineering standards through design and code reviews, testing, and collaboration with product and support teams. Contribute to domain-driven service design and API consistency.