Teams at Analyte Health

Owns paid social acquisition, creative production, testing, optimization, and revenue growth across multiple consumer healthcare brands. Manages Meta and TikTok strategy, budgets, campaign structures, audiences, tracking, ROAS, CAC, and conversion performance. Builds creative and creator pipelines, analyzes ad performance, oversees organic social and community management, and partners with analytics, CRO, brand, legal, clinical, and compliance teams in a regulated healthcare environment.