Teams at airSlate

Own the global marketing organization across four business units and sales. Lead digital performance marketing, multichannel campaigns, B2B demand generation, content strategy, martech development, marketing analytics, and GTM positioning. Optimize a $50M+ budget for CAC/LTV, build lead generation and routing capabilities, expand marketing channels, and partner with sales, engineering, data teams, and business-unit leaders. The role requires a hands-on SaaS marketing executive experienced in self-serve and sales-assisted growth.

Build and lead airSlate’s B2B demand-generation function across SignNow and AltaFlow. Develop ABM, lead-generation, nurture, attribution, scoring, routing, and pipeline programs for SMB, mid-market, and enterprise buyers. Partner with Sales, RevOps, product marketing, campaign strategy, data, and technology leaders to establish targets, optimize funnel conversion, select the technology stack, and recruit and scale the team.