When it comes to running a business, image is everything — which is why building a powerful brand is tantamount to company success. Since artistry and ingenuity are the key ingredients for crafting a killer brand name and persona, many companies seek out the best creative minds to do this work for them.
Boston boasts a diverse assortment of niche companies who excel in branding and marketing. Whether a company works in healthcare or retail, there's a Boston creative agency that will meet and exceed its artistic expectations. These 7 creative agencies in Boston are backed by expert minds and entrepreneurial artists who make brands stand out from the crowd.
Top Creative Branding Agencies in Boston
- Fuseideas
Location: Faneuil Hall Area
Focus: Energy, Higher Education, Healthcare and Media
What they do: Captains of Industry focuses on crafting insight-driven, audience-targeted content for their clients. To help clients build stronger brands, the company assists them with strategy, creative and executional support, offering services like ecosystem analysis, flagship content ideation and marketing infrastructure setup.
Who they work with: MIT Sloan School of Management, BlueWave, First Wind and Antioch College.
Location: Winchester, Greater Boston Area
Focus: Networks, Retail and Major Corporations
What they do: Fuseideas is a multi-faceted agency that focuses on analytics, competitive analysis and social listening tools when working with clients. The services provided include brand strategy, digital strategy, media planning and experiential marketing.
Who they work with: Disney, MLB Network, Adidas, Microsoft and jetBlue.
Location: Jeffries Point
Focus: Retail, Food, Biotech, Higher Education, Museums and Energy
What they do: Image Conscious Studios works with clients to build their brands through strategy, design and technology. The company specializes in Brand Identity, UX / UI design, information architecture and art design.
Who they work with: Gingko Bioworks, Viral Gains, JoVE Core, Mamaleh’s and Dumbarton Oaks.
Location: Fort Point Innovation District
Focus: Healthcare, Biotech and Construction
What they do: Stark / Raving Branding + Digital Marketing focuses heavily on building their clients’ brands and preparing them for future industry trends. In their branding efforts, the company offers extensive web development, SEO, quality control and information architecture.
Who they work with: Hospital IQ, Malta, Lilly, Christopher Hall Architects, and Greentown Labs
Location: Cambridge
Focus: Retail, Tech, Food and Lifestyle
What they do: Soldier Unlimited is a brand building company that employs its team of strategic thinkers and creative experts to develop brand design and alignment for its clients. The company’s self-developed Brand Operating System imagines, plans, explains and contains the elements necessary for launching brands, connecting business intelligence with customer engagement.
Who they work with: Under Armour, Canada Goose, Apple and Pepsi Co.
Location: Faneuil Hall Area
Focus: Healthcare, Real Estate, Travel, Lifestyle, Fashion and Tech
What they do: The Fantastical combines its knowledge of advertising and branding to build businesses. Their services include brand strategy, web development, influencer strategy and long and short-form video.
Who they work with: Hasbro, Samuel Adams, Forty Seven Brand, TripAdvisor, and AV Yachts.
Location: Lexington, Greater Boston Area
Focus: Healthcare and B2B
What they do: White Rhino is a brand experience design firm that works with clients by applying principles based on marketing, psychology and neuroscience. Guided by this mentality, the firm uses its own B2Me research process to decipher motivations behind human decision making.
Who they work with: Overlake Medical Center, Nantucket Cottage Hospital, Olympus and Airing.
