We are hiring a Senior Product Marketing Manager to lead Barkly’s positioning and arm our expanding sales and marketing  teams with the messaging and collateral they need to attract leads and win new business.

Barkly is pioneering Runtime Malware Defense, a new type of endpoint protection that is filling a critical gap for businesses across all industries. Traditional antivirus protection leaves businesses vulnerable to a host of sophisticated attacks, including ransomware, exploits and fileless malware. Barkly recognizes and blocks these attacks through a combination of machine learning and patented real-time behavioral analysis.

As the Senior Product Marketing Manager, your job is to differentiate Barkly within the crowded cybersecurity space. You will work closely with key stakeholders in product, marketing, sales, and customer success to support customer acquisition, engagement, and retention efforts with smart and differentiated messaging

This is your dream job if you:

• Are a clear and thoughtful communicator with a knack for simplifying complex topics and translating them into plain English

• Are a self-starter with strong follow-through, time management and project management skills to deliver results.

• Are intellectually curious. You want to get to know IT and security pros and speak to them in their language.

• Are results-driven and trust data over your gut.

• Thrive in a fast-paced work environments with ambitious goals and tight deadlines.

Responsibilities:

• Develop product positioning and messaging that is clear and differentiating

• Lead product launches and ongoing promotion in collaboration with the marketing and sales teams

• Create high quality product content including website copy, case studies, whitepapers, data sheets, and videos

• Partner with the research team to become an expert on our buyer and customer and enable the rest of the company to understand key personas

• Partner with the demand generation team to create, test, and optimize product messaging in ads and landing pages

• Partner with the product team to drive feature adoption through in product messaging and communication

Requirements:

• At least 5 years of Product Marketing experience with proven written communication skills

• Previous experience in cybersecurity or marketing to an IT audience is a plus

• Proven success managing a SaaS product launch

• Experience using analytics and marketing automation software such as Google Analytics, Amplitude, and Hubspot

• Comfortable with public speaking and presenting for internal and external audiences

About Barkly: 

Barkly is a Boston-based endpoint security startup providing users with innovative runtime malware defense that doesn’t slow them down. Co-founded in 2013 by information security veterans and serial entrepreneurs Mike Duffy and Jack Danahy, Barkly has raised $23 million to build a powerful but simple solution that defends companies of all sizes from modern sophisticated attacks. Find out more at barkly.com.