At Toast Product Marketing sits at the intersection of Marketing, Sales and Product. As the Sr Manager, Enterprise Product Marketing you’ll own the product launch process for our Enterprise market, driving product communication and awareness with both internal and external stakeholders.

Job Description/Responsibilities:

• Responsible for leading internal product launch process, acting as key point of contact across the Product, Sales and Marketing organizations
• Influence enterprise product strategy; use competitive insights and industry trends to build effective business cases
• Establish product launch goals and KPIs, gaining alignment across stakeholders and coordinating across teams to hit launch deadlines
• Successfully launch products for Enterprise customer base; achieving product launch goals and KPIs
• Product evangelist; driving product adoption with customers and building awareness with internal and external stakeholders through internal presentations, training documentation, customer communications and more
• Spearhead product pricing strategy and develop customer promotions in order to successfully drive product demand
• Define product positioning for Enterprise market, enabling Sales and Marketing teams with framework for how to differentiate product in the marketplace
• Develop product content; creating customer facing content to be used on website and in sales collateral
• Define and manage enterprise personas; leveraging personas as part of sales enablement process

Requirements:

• BA/BS, MBA a plus
• 5+ year experience in Product Marketing, Management or Strategy
• Restaurant or restaurant technology experience preferred
• Skilled written and verbal communicator, with comfort presenting in front of large audience
• Data-driven, balancing intuition with measurable results, analyzing and communicating using data
• Ability to work across the organization, heavily influencing priorities across multiple stakeholders
• Ability to work and thrive in a fast-paced, rapidly changing work environment