Lead end-to-end data science initiatives spanning ideation, modeling, experimentation, deployment, and continuous improvement. Build predictive, statistical, causal inference, forecasting, and machine learning models, plus AI copilots and assistants for marketing workflows. Partner with marketing stakeholders to identify high-impact opportunities, communicate insights, and operationalize solutions. The role requires strong Python skills, advanced statistical and machine learning knowledge, rapid prototyping ability, and experience solving complex business problems at scale.