Senior Social Media Associate
Drift is the Revenue Acceleration platform that uses Conversational Marketing and Conversational Sales to help companies grow revenue and increase customer lifetime value, faster. More than 50,000 businesses use Drift to align sales and marketing on a single platform to deliver a unified customer experience where people are free to have a conversation with a business at any time, on their terms. Our mission is to use conversations to make business buying frictionless, more enjoyable, and more human.
As the Senior Social Media Associate you will set and execute the strategy for our overall social media marketing efforts. In this role you will manage all of our social media channels in terms of posting and community management. You will work collaboratively with all teams at Drift to grow community engagement and brand awareness.
What You’ll Do as the Senior Social Media Associate:
- Track day-to-day content and engagement for social platforms (Twitter, LinkedIn, Instagram, YouTube, etc.)
- Use Drift’s social techstack to post content and report on performance (ie sprout, bambu, shield)
- Create compelling social media plans/programs that achieve goals (follower growth, engagement, sales/traffic)
- Benefit the organization’s goals of website traffic, brand awareness, lead generation, and more.
- Develop campaigns that align with the overall team’s integrated campaign objectives
- Monitor the company's social media accounts and offer constructive, on brand, interaction with the community
- Manage and expand Drift’s employee advocacy program
- Learn the problems that Revenue Acceleration solves for Revenue teams and the history of Drift.
- Learn the tools needed to execute the social media role effectively.
- Learn how the marketing team operates and how the entire Drift team operates.
- Consistently post engaging and meaningful content.
- Set quarterly social media goals based on past performance
- Develop social specific campaigns to help drive brand awareness.
What We’re Looking For
- 2-3 years of marketing experience
- Excellent communication skills
- You are collaborative and self-motivated
- You understand the importance of building relationships and know that a small action can leave a lasting impression.
- You’re right and left-brained – a creator, master organizer, and strategist.
- You are a curious learning machine and have a pulse on algorithms of Facebook, LinkedIn, Twitter, Youtube, and social media trends.
- Ability to manage a diverse portfolio of work and multi-task
- Great organizational skills and experience managing projects
Drift is committed to being an equal opportunity employer.
We know that applying for a new job can be intimidating. But guess what? At Drift, there is no such thing as an “ideal candidate.” We believe in the power of teamwork -- and in the desire to learn something new every day. We believe in hiring people, not just skills. Take it from our CEO.
If this sounds like a company you would like to join and a role you would thrive in, please don’t hold back from applying! Whatever skills you bring to the table or background you’re coming from, we welcome you to start a conversation with us. We need your unique perspective for our continued innovation and success. We’re looking forward to learning more about you!
Drift is committed to providing reasonable accommodations for candidates with disabilities in our recruiting process. If you need any assistance or accommodations due to a disability, please let us know at [email protected]. #LI-Remote