Senior Product Marketing Manager - Core SMB

| Greater Boston Area

We are a rapidly growing company that’s revolutionizing the way the restaurant industry does business by pairing technology with an unrivaled commitment to customer success. We help restaurants streamline operations, increase revenue, and deliver amazing guest experiences through our platform that combines restaurant point of sale, guest-facing technology, and award-winning customer support. As a Toaster, you will be challenged to take on meaningful projects that will help shape the future of the company. Join us as we empower the restaurant community to delight guests, do what they love, and thrive.

The Toast Product Marketing team is responsible for bringing to life the value, differentiation and proof points of our offering. Each product marketing manager is responsible for being a market expert, cultivating our buyer personas and being a champion of our prospects’ needs to help shape our strategic marketing campaigns, sales strategy and product roadmap.

In this role you will be responsible for managing an emerging product line for our SMB segment. You will need to be an entrepreneurial self-starter and someone who has strong interpersonal skills with a proven track record building strong partnership across sales, marketing and product.

If you’re a data-driven, hardware fanatic product marketer with strong communication skills and a “get stuff done” attitude, read on!

What you'll do:

  • Be a market expert of the Restaurant Industry; actively shadow sales teams, interview clients and engage with influencers
  • Deeply understand the buyer’s persona, conducting competitive and win/loss analyses
  • Unearth insights into buyer needs and market opportunities to help define and influence product strategy and roadmap
  • Develop and deliver business rationale to cross-functional team members and senior leadership in order to gain alignment and drive projects forward
  • Manage product commercialization for all new core product releases
  • Lead development of marketing programs, collateral, enablement and other required selling tools to support all commercialization efforts
  • Collaborate with our Demand Generation, Corporate Communications, and PR teams to ensure we have a consistent and compelling message in market
  • Understand market dynamics around price and make recommendations for pricing and commercialization strategies
  • Act as a strong role model for peers and more junior marketing colleagues

Do you have the right ingredients?:

  • BA/BS required, MBA nice to have
  • 7+  years work experience in product marketing, product management, consulting or banking
  • Prior experience in product marketing or product management in high growth technology companies strongly preferred
  • Strong analytical skills and experience with market research and data analysis
  • Demonstrated success introducing products to consumer/commercial market
  • Ability to lead cross functional teams
  • Highly collaborative mindset; experienced at working cross-functionally to drive results
  • Ability to act as a positive, self-motivated leader who can inspire others to rise to new challenges
  • Strong writer and verbal communicator, ability to build and maintain strong relationships across a rapidly growing organization
  • Ability to thrive in a fast-paced, rapidly changing work environment
  • Strong organizational skills and attention to detail to ensure tight deadlines are met both internally and externally
Read Full Job Description

Technology we use

  • Engineering
    • JavaLanguages
    • JavascriptLanguages
    • jQueryLibraries
    • AngularjsLibraries
    • ES6Libraries

Location

Toast is headquartered in the heart of Fenway. Catch a Sox game, grab a bite, and stroll through one of the trendiest neighborhoods in Boston.

An Insider's view of Toast

What’s the vibe like in the office?

Our office has both a relaxed but productive vibe. You'll see people with their heads down working, but you'll also see people hanging out and collaborating in open spaces. There's a good balance between work and play. When I'm not heads down coding, you'll find me playing guitar or hanging out in the Toast Pub.

Gabe Gonzalez

Software Engineer

How has your career grown since starting at the company?

I began as an implementation engineer, moved into instructional design, and now I am in my dream role as a product manager. This is afforded because Toast fosters a culture where experts in their domains are eager to give you a masterclass in what they do – you only need to ask and be willing to learn. This is the best perk when working at Toast.

Sean Park

Product Manager

What are Toast Perks + Benefits

Toast Benefits Overview

Toast strives to provide competitive compensation and benefits programs that help to attract, retain and motivate the best and brightest people in our industry. Our total reward package goes beyond great earnings potential and provides the means to a healthy lifestyle with the flexibility to meet our employees’ changing needs.

Health Insurance & Wellness Benefits
Flexible Spending Account (FSA)
Disability Insurance
Dental Benefits
Vision Benefits
Health Insurance Benefits
Life Insurance
Wellness Programs
Retirement & Stock Options Benefits
401(K)
Company Equity
Performance Bonus
Child Care & Parental Leave Benefits
Flexible Work Schedule
Family Medical Leave
Vacation & Time Off Benefits
Unlimited Vacation Policy
Paid Volunteer Time
Paid Holidays
Paid Sick Days
Perks & Discounts
Beer on Tap
Casual Dress
Commuter Benefits
Company Outings
Stocked Kitchen
Happy Hours
Parking
Recreational Clubs
Professional Development Benefits
Job Training & Conferences
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