Product Marketing Manager at WhiteSource

| Greater Boston Area
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Are you a passionate product marketer looking for an incredible opportunity to make a huge impact at a growing company in the hot DevSecOps space?

We are looking for a key contributor to help drive product marketing efforts for our market-leading DevSecOps and open source management products and tools. This person will develop product messaging and positioning, execute on product launches, gather competitive intelligence, educate the sales team, and more – all to advance WhiteSource’s leadership position in this space.

About us: WhiteSource sells a platform to help companies manage the open-source software embedded in their products. WhiteSource identifies open-source components and dependencies in a customer’s proprietary software, providing tools to manage the compliance, security, reporting, and licensing of open-source components. 

Founded in 2011, WhiteSource now has more than 100 employees with offices in Israel and the U.S. WhiteSource became backed by Susquehanna Growth Equity in August 2018, enabling it to accelerate growth. In the past, it raised from 83North and Microsoft.


· Develop product messaging and positioning that differentiates our products within the market; this includes understanding our customers, our competition, and a deep understanding of our products and ecosystem.

· Execute on product launches, including developing messaging/positioning, content creation, and sales enablement tools.

· Develop presentations/slideware to illustrate the benefits of new products/features that target both business and technical buyers.

· Speak/present at relevant industry events.

· Create and collaborate on various types of marketing content, including web copy, data sheets, blogs, press releases, white papers, video scripts, and customer case studies.

· Gather competitive intelligence and educate sales how to position vs the competition.

· Track and report on product marketing activity via various success measures, including product adoption metrics, digital marketing analytical tools, and more.

· 3-5 years of product marketing or product management experience in a software company; familiarity with one or more of application security, software development, DevOps, or open source desired.

· Experience taking technical concepts and turning them into effective messaging and positioning.

· Experience working in a growing company in an emerging area, where processes are evolving.

· BA/BS in business, marketing, or a technical field; MBA desired.

· Impeccable written and verbal communication skills.

· High creativity, attention to detail, and strong organizational and project management skills.

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Technology we use

  • Engineering
    • JavaLanguages
    • JavascriptLanguages
    • SqlLanguages
    • jQueryLibraries
    • Node.jsFrameworks
    • SpringFrameworks
    • HBaseDatabases
    • MongoDBDatabases
    • MySQLDatabases
    • RedisDatabases
    • SQLiteDatabases


93 Summer St., Boston, MA,, Boston, MA 02110

An Insider's view of WhiteSource

What's the biggest problem your team is solving?

Every day we build tools that help developers to manage their open source in terms of security and licensing compliance, finding new ways to integrate into their code repositories, CI/CD pipelines, IDE's or even web browsers. We spend significant time doing research and being up to date with the latest technologies and market standards.


R&D Team Leader

How do your team's ideas influence the company's direction?

Our sales teams meet daily with the top clients around the world, sharing with them our innovative and market-defining technology, helping them to develop better software, faster by harnessing the power of open source. They bring back valuable information and help us develop our future solutions and maintain our position as leaders in the market.


General Sales Manager

What’s the vibe like in the office?

I think our office is the kind of place where you can really satiate your intellectual curiosity and find opportunities to learn things you wouldn’t in a more structured place where the teams are separated by a lot of restrictions on how you can interact.


Customer Support Engineer

What are WhiteSource Perks + Benefits

Friends outside of work
Eat lunch together
Open door policy
Team owned deliverables
Team based strategic planning
Group brainstorming sessions
Open office floor plan
Highly diverse management team
Mean gender pay gap below 10%
Health Insurance & Wellness Benefits
Disability Insurance
Dental Benefits
Vision Benefits
Health Insurance Benefits
Life Insurance
Team workouts
Retirement & Stock Options Benefits
401(K) Matching
Company Equity
Child Care & Parental Leave Benefits
Generous Parental Leave
Remote Work Program
Vacation & Time Off Benefits
Generous PTO
Paid Holidays
Paid Sick Days
Perks & Discounts
Casual Dress
Company Outings
Acme Co. hosts company outings Monthly.
Stocked Kitchen
Happy Hours
Professional Development Benefits
Job Training & Conferences
Acme Co. offers employees professional development opportunities like Onsite training courses, The ability to attend job related conferences and seminars.
Promote from within
Time allotted for learning
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