Marketing Specialist (Social Media Channels)

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Are you a digital marketer skilled in one area of marketing, looking to expand your skillset and become a full stack, digital marketer? At SmartBear, we hire digital marketers skilled in at least one area of marketing (email marketing, paid advertising, content marketing, influencer marketing, social media or SEO) and provide them the opportunity to become a full stack marketer. We’re looking for an ambitious new member to add to our growing team to help us grow top of funnel awareness and expand our communication strategy. This is an exciting opportunity for the right candidate to drive social media marketing in a company that has high growth, millions of users and trials, and both open source and freemium models. 

Responsibilities

  • Create derivative content that aligns with our messaging and positioning
  • Amplify our story by disseminating our content across digital channels
  • Create compelling social campaigns to increase brand awareness
  • Repurpose relevant content and engage with key influencers
  • Contribute to employer branding initiatives
  • Coordinate external speaking opportunities and award submissions

Qualifications

  • Exceptional writing and editing skills, as well as the ability to adopt the style, tone, and voice of our business' various types of content 
  • Bachelor’s degree in Marketing, Journalism, or related field 
  • 1-3 years of full-time/internship experience in marketing/communications
  • Solid knowledge of social media channels and experience with social media management
  • Authorized to work in the United States (minimum of H1B)

SmartBear Is A Destination Employer - Voted by Glassdoor as one of the "Best Places to Work", Named to Boston Globe’s “Top Places To Work”, and VentureFizz calls us one of “One of The Hottest Companies in Boston”. · Invest In Our Employees – We care about the success of our employees and provide guidance and tools to help them grow their careers and succeed. We seek to continuously learn and evolve and strive to be the company of choice. · Open and Collaborative Environment – We have an inclusive, creative, passionate, fun and successful environment. · Award Winning Technology – SmartBear is a market leader and has won numerous, prestigious industry awards for its software solutions, including “Top Innovator and Leader In Software Development”. · Invested Leadership Team - Our leadership team has a proven record of success, is passionate about the success of the employees and company and focused on supporting the sales organization. · Unbelievable Offices – We are in a new, state-of-the-art building, on the waterfront, with an modern layout and a giant kitchen and eating area. We have an open floor plan and an abundance of conference rooms. The office is centered on the “Bear Cave”, for impromptu collaboration, company gatherings, monthly drinks, wine tastings and industry Meetups and events. We’ve also left space for fun with a ping-pong table, putting green, bean bag toss and other ways to have a quick break during the day. · Ideal Location - We are located at Assembly Row, which is the new, hot, technology company destination, with great water views, restaurants, cafes, bars, shopping, movie complex, bike and running paths and is easily accessible by mass transportation. · Great Perks – We offer competitive salaries, top of the line benefits, ample vacation, 401(k) match, great eats – breakfast, lunches, coffee (regular, gourmet, espresso, lattes), drinks, healthy and sweet snacks and a constant flow of popcorn from a retro movie theater machine. · Community Service and Philanthropy - SmartBear is committed to giving back to the community. We offer employees a day off to serve the cause of their choice or work in teams to support an organization. SmartBear also contributes time and donates to meaningful organizations, such as aiding at-risk children and combating homelessness. · Thought Leader and Innovator – SmartBear strives to be a thought leader and innovator in the technology industry. We frequently support Meetups, are a member of Women In Technology, MassTLC and other premier organizations.

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Technology we use

  • Engineering
  • Sales & Marketing
    • C#Languages
    • C++Languages
    • CSSLanguages
    • ElixirLanguages
    • JavaLanguages
    • JavascriptLanguages
    • PerlLanguages
    • PythonLanguages
    • RubyLanguages
    • SassLanguages
    • SqlLanguages
    • SwiftLanguages
    • BigQueryDatabases
    • Microsoft SQL ServerDatabases
    • MongoDBDatabases
    • MySQLDatabases
    • OracleDatabases
    • SnowflakeDatabases
    • AWS (Amazon Web Services)Services
    • GitHubServices
    • GitLabServices
    • Microsoft AzureServices
    • SalesforceCRM

Location

Our office in located in Assembly Row overlooking the beautiful Mystic River surrounded by shopping, dining, and entertainment. We're conveniently located steps from the Assembly MBTA Orange line stop.

An Insider's view of SmartBear

What’s the vibe like in the office?

I think the office space is great for people of all ages and tenures. It's a warm environment for everyone, but as a recent college graduate, it's nice being able to see others who are in my age bracket. The office is very open to conversation and is always willing to extend a helping hand. All in all, the vibes here are good!

Lesly Nerette

Account Executive I

What does your typical day look like?

My typical day-to-day varies! As a growing company, I'm always working on ad-hoc projects that are challenging and rewarding. Currently, the FP&A expense team is working on the 2024 plan, where we work closely with our business partners to plan and forecast expenses. It is my favorite time of the year because I get to know my business partners!

Kayla Bauerlein

Senior Financial Analyst

What makes someone successful on your team?

Although there are many ways, the first thought that comes to mind is someone driven for results, open to feedback, and having a growth mindset. The other way we measure our success is by delivering a quality candidate experience. Our team celebrates the different experiences and backgrounds we come from because we know it leads to better outcomes.

Allison Stone

Talent Acquisition Specialist

How do you empower your team to be more creative?

We give our teams autonomy and trust they will work to achieve their goals. We have a culture of transparency and clear company strategic initiatives. Also, a lot of the creativity happens in our hybrid work environment where we have in-office team days, great food, collaborative spaces and the right digital tooling to encourage group brainstorming

Cynthia Gumbert

Chief Marketing Officer

How do you empower your team to be more creative?

As a leader, I always empower my team to challenge me and debate a really good idea. I believe the voice of many outperform the voice of few. For me, it’s about fostering psychological safety, allowing time for free-thinking, fast failing, and more. It's most important to make space for creativity, remove barriers, nurture talent and communicate!

Stephanie Manzelli

VP, People Partners & Total Rewards

What are SmartBear Perks + Benefits

SmartBear Benefits Overview

SmartBear is proud to offer a comprehensive benefits package designed to serve the needs of our employees. Just a few of which include:

-Great office perks including: $75 fitness gear reimbursement, free catered lunches on Friday's, and cold brew on tap
-Health benefits that offer varying levels of coverage and accessibility through Blue Cross Blue Shield
-Company-Paid benefits that protect you and your family from financial hardship
-Voluntary benefits to provide you with added security (We even offer Pet Insurance!)
-Open vacation policy

Culture
Volunteer in local community
We've cleaned up the Mystic River, helped out at Rosie's Kitchen, and visted the YMCA
Partners with nonprofits
Open door policy
OKR operational model
Team based strategic planning
Open office floor plan
Employee resource groups
Day off for your birthday
Hybrid work model
In-person all-hands meetings
In-person revenue kickoff
Summer hours
President's club
Employee awards
Remote work program
Diversity
Documented equal pay policy
Dedicated diversity and inclusion staff
Highly diverse management team
Mandated unconscious bias training
Mean gender pay gap below 10%
Diversity employee resource groups
Hiring practices that promote diversity
Health Insurance + Wellness
Flexible Spending Account (FSA)
Disability insurance
Dental insurance
Vision insurance
Health insurance
Life insurance
Pet insurance
Wellness programs
Team workouts
Mental health benefits
Transgender health care benefits
Financial & Retirement
401(K)
401(K) matching
Company equity
Performance bonus
Charitable contribution matching
Child Care & Parental Leave
Childcare benefits
Family medical leave
Company sponsored family events
We have a Family Halloween Party every year!
Fertility benefits
Vacation + Time Off
Unlimited vacation policy
Paid volunteer time
Paid holidays
Paid sick days
Bereavement leave benefits
Office Perks
Commuter benefits
Company-sponsored outings
Free snacks and drinks
Some meals provided
Company-sponsored happy hours
Onsite office parking
Recreational clubs
Fitness stipend
Mother's room
Onsite gym
Professional Development
Job training & conferences
Lunch and learns
Promote from within
Mentorship program
Online course subscriptions available
Customized development tracks
Paid industry certifications
Budget for industry certifications is determined by departmental budget.

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