Company HQ in Boston, MA - Remote candidates welcome. East Coast timezone preferred.

Experience: 5+ years

Overview

At Indico, our mission is to help organizations turn process into profit by enabling them to automate manual, labor-intensive, document-based workflows. As the leading provider of Intelligent Process Automation, our breakthrough in solving these challenges is an approach known as transfer learning, which allows us to train machine learning models with orders of magnitude less data than required by traditional rule-based techniques. With Indico, enterprises are now able to deploy AI to unstructured content challenges more effectively while eliminating many of the common barriers to adoption

About You

You have 5+ years of demand generation experience, with at least 3 years focused on ABM/Enterprise marketing. You have a proven track record of successfully launching targeted, personalized campaigns across a variety of channels including email, ads, web, social, sales, events, and more.You’re experienced working with marketing automation platforms (Hubspot a plus), and ABM tools and technologies (i.e. Demandbase, 6sense, Terminus, Engagio) and are extremely data driven and organized.You’re a proactive self-starter with high autonomy and the ability to manage multiple complex projects simultaneously, while working cross-functionally and driving buy-in from sales and marketing executives.

About the Position

We are looking for an account-based marketer to join our growing marketing team. The role will be responsible for managing & executing Indico’s account-based marketing strategy with the goal of generating awareness, demand & pipeline within our target accounts. This is an opportunity to play a critical and high-visibility role in building a world-class ABM program from the ground up. You'll partner closely with stakeholders across marketing and sales to drive account engagement, pipeline generation, and revenue growth within our highest priority accounts. Here are the few of the folks at indico that you’ll work with on a day to day basis: Jeremy, Kirsten & Mike

Responsibilities:

Execute Indico’s overall account-based marketing strategy consisting of 1:1 and 1: few account-based marketing programs and campaigns leveraging multiple channels including email, web, digital advertising, direct mail, events, webinars, etc. that will help drive measurable results in targeted account penetration by raising brand awareness, education and creating demand within target accounts, to support sales cycles and pipeline objectives. In addition to supporting our ABM efforts this role will also support Marketing Operations and Analytics.

Requirements

• 5+ years of demand generation experience, with at least 3 years focused on ABM/Enterprise marketing
• Proven track record of successfully launching targeted, personalized campaigns across a variety of channels including email, ads, web, social, sales, events, and more
• Experience working with marketing automation platforms (Hubspot a plus), and ABM tools and technologies (i.e. Demandbase, 6sense, Terminus, Engagio)
• Data-driven & extremely organized
• Self-motivated with the flexibility to work in a rapidly changing environment
• Proactive self-starter with high autonomy and ability to manage multiple complex projects simultaneously.

Indico is an Equal Opportunity Employer. We are committed to equal treatment of all employees without regard to race, national origin, religion, gender, age, sexual orientation, veteran status, physical or mental disability or other basis protected by law.

EXTERNAL RECRUITERS

Approval Requirement

The use of external recruiters/staffing agencies requires prior approval from our People Operations Team. The People Operations Team at Indico requests that external recruiters/staffing agencies not to contact Indico employees directly in an attempt to present candidates. Complying with this request will be a factor in determining future professional relationships with Indico.

Unsolicited Resumes

Indico will not accept unsolicited resumes from any source other than candidates themselves for either current or future positions. Submission of unsolicited resumes in advance of an agreement between the People Operations Team and the external recruiter/staffing agency does not create any implied obligation on the part of Indico.

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