Who we’re looking for

ODSC is seeking a Marketing Lead for our US and global markets. This position reports to the Executive Director and is located on-site in Cambridge (Kendall Square).

You are

• Team Player: Confident, knows when to ask for help, and receptive to feedback

• Communicator: Able to speak and write effectively on short timelines, creative but disciplined, and doesn’t need to reinvent the wheel

• Fast: Prefers to learn by doing, able to make good decisions with limited information

• Organized: Works hard and smart, manages priorities and deadlines under pressure

What you’ll do

• Manage strategy and execution of demand creation, demand generation, and customer acquisition marketing campaigns

• Develop campaigns from concept and research through to writing promotional content across paid marketing, organic social media, email marketing

• Monitor and optimize campaigns with a focus on measurable performance

• Report on all marketing activity to assess reach, impact, and ROI

• Analyze and optimize campaigns, draw insights, and present results clearly to facilitate sound decision-making and next steps

• Research and acquire new media partners and marketing platforms that will generate new leads and drive customer acquisition

Requirements

• Bachelor’s degree in business or communications (Master’s preferred)

• 4-6 years of relevant experience

• Ability to communicate effectively with business stakeholders, team, and partners

• Direct experience using HubSpot (or other marketing automation platform), Facebook Ads Manager, Twitter Ads, and Google Analytics to create and manage campaigns, and measure outcomes and user engagement

• Excellent attention to detail, ability to prioritize and multitask while driving results.

• Proficient knowledge of marketing tools such as CRM, content management, social and analytics.

• Interest and experience in PR a plus