The Role 

The Manager, Brand Experience & Product Marketing, will support the development and optimization of a sophisticated customer experience program for EndeavorRx® and future Akili Interactive products. This role will report to the Director, Brand Experience & Product Marketing. 

Responsibilities 

• Drive the strategic execution of multi-channel marketing programs to build audience awareness, acquisition and retention, with a focus on leveraging Marketing CRM 
• Manage Marketing CRM campaign activities and engagement reporting, including mining insights from analytics platforms, dashboards, and monitoring of KPIs 
• Collaborate with the Product Team to build go-to-market strategies, communications/campaigns, optimization of product adoption and retention
• Support in the branding and development of support materials for customers, including point-of-care, website, and FAQ assets 
• Support in the project management of agencies including Marketing CRM, Creative, Customer Service, and Fulfillment/Distribution partners 
• Play a key role in internal user research and external market research to constantly evolve and improve customer experience with the brand 
• Partner with cross-functional stakeholders to ensure promotional materials are in compliance with applicable regulatory requirements

Qualifications 

• 4+ years of product marketing, growth or lifecycle marketing, or similar go-to-market experience at the coordinator, specialist or manager level in Healthcare, Biotech, Bio-pharm, SaaS, and/or Startup industries
• Demonstrated experience working across a Mar-Tech stack, including: Salesforce Marketing CRM (or similar Marketing Automation Platforms), Google Analytics, Google Adwords, and/or Google Tag Manager 
• Strong demonstrated experience in project management (ideally with external agencies) and internal stakeholder management 
• Highly developed written and verbal communication skills; demonstrates tact, assertiveness and business acumen
• Possesses an agile, creative, and innovative mindset; adept in operating and driving initiatives in an often ambiguous environment

About Akili

At Akili Interactive, our mission is to ignite new hope for those living with cognitive impairment. We’re bringing together world-class neuroscience with the latest technology and video game entertainment to create a new class of digital medicines, delivered through captivating video game experiences. We are out to prove that effective medicine for serious illnesses can also be fun and engaging.

Our flagship product, EndeavorRx, is the first ever FDA-cleared prescription treatment delivered through a video game to treat children living with ADHD. This is only the beginning, as we continue to boldly challenge the status quo of today’s medicine.  

Diversity and Inclusion

Diversity and inclusion are incredibly important to all of us. We are committed to hearing all voices. Akili Interactive provides equal employment opportunities (EEO) to all employees and applicants for employment without regard to race, color, religion, sex, national origin, age, disability, genetics, sexual orientation, gender identity or gender expression.