All roles listed as ‘remote’ are available as remote within the same country.

Snyk's mission is to help software-driven organizations develop fast and stay secure. The use of open source is booming, but security is a key concern. The Snyk solution enables developers and enterprise security teams to find and fix vulnerable dependencies, without slowing down development. Snyk integrates seamlessly into developer workflows so that security becomes business as usual. 

Snyk has integrations with major partners including Atlasian, AWS, Docker and Red Hat. We’re looking for an experienced Lifecycle marketing manager to lead marketing and user experience efforts for our partner integrations. 

You will be focused on top of funnel programs and building a communications lifecycle that encourages free users acquired through our partner programs to achieve success with Snyk and convert to long-term customers. You’ll work closely with members of our Business Development, Growth Marketing, Product, User Experience and Analytics team to build an exceptional experience for our free users. 

This is an excellent opportunity to take end to end ownership of our product education and re-engagement work across the customer lifecycle. 

What you’ll do: 

• Develop a deep understanding of our users, what motivates them to try our product and why they are interested in expanding their usage beyond the free tier
• Analyze our user funnel to identify opportunities to optimize engagement and monetization of our users 
• Map the ideal customer journey with internal and external stakeholders and identify opportunities to engage users at each stage 
• Collaborate with our partners to execute experiments and campaigns that improve our user’s experience with Snyk 
• Build programs using our growth stack (Marketo, Intercom, Fullstory, Amplitude) to improve user success 
• Work with our UX research team to identify user pain points and design experiments to drive user engagement
• Design engagement campaigns that educate users on our product and benefits to users in our partner organization 
• Drive experimentation programs to identify the messaging, cadence and interactions that improve user experience

Requirements 

• 3-5 years of experience in email marketing, a plus if you have experience taking ownership of larger scale email marketing programs
• Experience with marketing automation and CRM products (We use Marketo, Segment, Intercom and Salesforce) 
• Experience with A/B testing and email conversion optimization projects 
• A data-driven analytical approach to everything related to the customer experience 
• Experience working with developers and/or app sec audiences is a plus but not required 

Please apply below! We care deeply about the warm, inclusive environment we’ve created and we value diversity - we welcome applications from those typically underrepresented in tech. If you like the sound of this role, but are not totally sure whether you’re the right person, do apply anyway :)