Junior Content Marketing Writer at LeanIX, Inc.

| Watertown
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As a junior content marketing writer, you’ll join a growing global editorial team that delivers high-quality content to help drive the success of LeanIX. This role requires a strong understanding of how to use relevant content to tell stories that support the customer’s journey. You’ll write and publish blog posts, white papers, case studies, email campaigns, landing pages, and more to drive conversions to our product.

The content you develop will help us set the voice of LeanIX to ensure the global consistency of the tone and brand. If you are creative, can write on deadline, edit, and are detail-oriented, we want to talk with you.

Responsibilities:

  • Help content team research new topics and pitch new ideas that impact the enterprise architecture industry and our core audience (CIOs, enterprise architects, and cloud architects) using a variety of sources
  • Write clear and relevant content that resonates with the customer journey
  • Implement SEO best practices to ensure copy is optimized for organic search
  • Submit content to the editor for feedback and approval
  • Use the Content Management System to draft and proofread content before publishing
  • Work with the graphics design team to help illustrate content using visuals
  • Collaborate with the social media team to promote content on social channels such as LinkedIn and Twitter
  • Help cross-functional teams with copyediting requests

Requirements

  • Minimum of 1-3 years of B2B writing experience as a creative content writer, copywriter, content marketer or a similar role with an established portfolio of published work
  • Excellent writing and editing skills in English
  • Experience conducting research and interviews of internal and external sources
  • Able to meet deadlines while paying close attention to details
  • Familiarity with SEO best practices
  • Experience with developing creative copy for marketing programs including email nurture campaigns a plus
  • Ability to work closely and collaborate with global cross-functional teams within the marketing and sales departments
  • Hands-on experience with tools including HubSpot, Google Analytics, Microsoft Word, Excel and PowerPoint, Salesforce, SEMrush, Seismic a plus
  • BS/BA degree in journalism, communications, English, marketing or related field
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Technology we use

  • Engineering
  • Product
  • Sales & Marketing
    • JavaLanguages
    • JavascriptLanguages
    • PythonLanguages
    • ReactLibraries
    • AngularJSFrameworks
    • Node.jsFrameworks
    • TypeScriptFrameworks
    • nginxFrameworks
    • PostgreSQLDatabases
    • Google AnalyticsAnalytics
    • IllustratorDesign
    • InVisionDesign
    • PhotoshopDesign
    • SketchDesign
    • ConfluenceManagement
    • JIRAManagement
    • TrelloManagement
    • SalesforceCRM
    • HubspotLead Gen

Location

LeanIX is located in our own building on the Arsenal on the Charles Campus in Watertown, MA and has free parking and a free shuttle service!

An Insider's view of LeanIX, Inc.

What’s the vibe like in the office?

Really entertaining. We swing between "silly" & "energetic" to "in the zone and get things done!" It's inspiring to see how everyone finds their own way to enjoy their job each day. We rarely live the same day twice, so it's easy to be passionate here. We know how to have fun but we also know how to use that same energy to reach our goals!

Vincent

Customer Success Manager

What does your typical day look like?

There are days I’m conducting research or brainstorming ways to enhance our events. Other days I’m in the weeds coordinating logistics for conferences. I can be video chatting with my team in Germany or meeting with colleagues in our office to better understand how I can support company growth. Some days I am far from all this, attending an event.

Melisa

Event Manager

What's something quirky about your company?

The diverse amalgam of experiences we have all had pre-LeanIX. Whether it’s nightlife, classical music or sports, we find ways to bring these experiences to the table. The role these play in creating an inclusive work culture is invaluable as a fast-growing company. The respect we have for each other allows us to learn new ways of problem-solving.

Jack

SDR

What are LeanIX, Inc. Perks + Benefits

Culture
Volunteer in Local Community
LeanIX actively volunteers in the local community with organizations like the Ronald McDonald House and the Greater Boston Food Bank.
Friends Outside of Work
Eat Lunch Together
Open Door Policy
Team-Based Strategic Planning
Group Brainstorming Sessions
Open Office Floor Plan
Diversity
Mean Gender Pay Gap Below 10%
Health Insurance & Wellness Benefits
Flexible Spending Account (FSA)
Disability Insurance
Dental Benefits
Vision Benefits
Health Insurance Benefits
Life Insurance
Onsite Gym
Child Care & Parental Leave Benefits
Flexible Work Schedule
LeanIX provides employees with a flexible work schedule that includes Flexible start and end times.
Company-Sponsored Family Events
Vacation & Time Off Benefits
Generous PTO
Paid Holidays
Paid Sick Days
Perks & Discounts
Beer on Tap
Casual Dress
Commuter Benefits
Company Outings
Our company outings include things like learning how to make fire from friction, Virtual Reality, Boston sporting events, bowling, arcades, and pig roasts!
Game Room
Our game area includes Ping Pong, Foosball, and Pop-A-Shot Basketball
Happy Hours
Parking
We offer free on-site parking for all employees and guests.
Pet Friendly
You can often find a couple of dogs in our office each day!
Recreational Clubs
We sponsor a paid membership to the Boston Sports Club next door for all employees
Professional Development Benefits
Job Training & Conferences
Lunch and Learns
LeanIX sponsors lunch and learns conducted by both internal employees and stakeholders as well as external partners.
Promote from Within
Time Allotted for Learning
Online Course Subscriptions Available
Paid Industry Certifications
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