Growth Marketing Specialist
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Mirakl is powering the platform economy by providing the leading technology and partner ecosystem needed to launch an eCommerce marketplace. Thanks to one of the largest fundraising rounds ever made by a french start-up, Mirakl recently became one of the most promising unicorns and plans to hire over 1,000 talented individuals over the next 3 years. We are:
- The global leader in marketplace platform software, at the heart of digital transformation of the world's largest organizations
- A global company, headquartered in Paris, with 340+ employees and offices in Boston, London, Munich, Barcelona, Stockholm, Sydney and São Paulo
- A rapidly growing organization that just raised a $300M Series D round of funding from prestigious investors bringing our valuation to $1.5B
- Enabling over 200+ of the world’s leading B2B and B2C companies including Urban Outfitters, Hewlett Packard Enterprise, Best Buy Canada, Carrefour, Siemens, and Toyota Material Handling USA, Inc. to offer more, learn more, and sell more
- True to our core values of: Innovate & Inspire, Satisfy & Empower Clients, Get Things Done, Go Above & Beyond, and Work Hard Together
To support the rapid adoption of the marketplace model and further accelerate our growth, Mirakl is looking for a Growth Marketing Specialist.
The Role:
We are seeking a highly motivated, proactive and energetic programs marketing expert to support our Americas region to develop and execute marketing programs. In this role you will:
- Assist in the strategy and build of lead generation campaigns that create marketing qualified leads, opportunities, and increased Mirakl awareness and adoption
- Support launch of top and mid-funnel digital campaigns
- Marketing program execution, including external eBlasts & cost-per-lead programs, Search Engine Marketing (SEM), email nurture, social media, webinars, digital events & ABM advertising
- Copy write marketing communications and demand generation materials including social media, emails, webinar descriptions, landing pages, banner advertisements, and SEM ad copy
- Responsible for campaign setup and operations including: Hubspot, Salesforce, Wordpress, & Terminus
- Support launch and distribution of new content marketing assets, press releases, and customer announcements
- Closely track and analyze the effectiveness of marketing campaigns and programs
- Help manage vendor relationships and projects
Requirements
- Bachelor’s Degree in marketing, communications, or related field
- 2-3 years of relevant work experience in programs or digital marketing, preferably in a tech environment
- Ability to work in a fast-paced environment with multiple stakeholders
- Demonstrated ability to organize, prioritize, and multitask under tight deadlines
- Detail oriented individual who takes initiative to define and improve processes
- Working knowledge of Hubspot, Wordpress, Salesforce & Excel
- Experience with marketing reporting
- Ability to travel domestically and to our Paris HQ!
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