Director of Channel Marketing

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At Markforged, we are on a mission to unlock the next 10x innovation in design and manufacturing. We build an Industrial 3D Printing Platform to liberate designers and engineers from decades-old, slow part creation processes. NASA, Google, Ford, Amazon, Siemens and thousands of companies in over 50 countries use Markforged to print same-day prototypes and produce stronger end-use parts than they did before. With Markforged, customers are able to ship 50X faster, spend 20X less, and build products that are 23X stronger.

As our Director of Channel Marketing reporting to the CMO you will:

  • Engage with partners to understand their business objectives.
  • Use insights to design and execute marketing plans and programs that produce qualified pipeline, including:
  • Events

    Digital marketing

    Social media

  • Monitor, analyze, and report program performance against forecasts and past performance
  • Develop sales enablement tools for channel partner sales teams
  • Create and manage the channel marketing program’s budget and market development funds
  • Promote partner training/certification, incentive programs, partner portal, deal registration and other tools
  • Act as a liaison between partners and the marketing sales organization to ensure coordination of corporate marketing plans and sales activities
  • Ensure corporate branding and messaging guidelines are followed
  • Represent channel marketing in cross functional meetings and projects
  • Evaluate , recommend, implement and manage new technologies that may aid partner sales
  • Travel 15-20% of the time

What You Will Bring

  • Bachelor’s degree
  • Minimum 4 years experience in channel marketing
  • Minimum 2 years experience managing staff
  • Experience working with international channel partners and marketing (EMEA, LatAm, and Asia)
  • Strong project management skills
  • Excellent written and verbal communication
  • Proficient with Salesforce.com and Microsoft Office
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Location

480 Pleasant Street, Watertown, MA 02472

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