Growth Hacker

| Greater Boston Area

 Job Summary

As Growth Hacker you will create technology-oriented disruptive marketing programs that drive growth for DataRobot. You will have free reign to A/B test new and unique ideas based on a deep understanding of data about all aspects of our business and be relentless in your pursuit of growth. This role requires a combination of software engineering, business analysis, marketing and data engineering skills. Your role will be cross-functional in nature working in tandem with Sales, Marketing, and Product Engineering via rapid iteration. You will be able to immediately see the impact of your work.

Key Responsibilities

  • Use analytical techniques to identify bottlenecks and opportunities to focus on; define the KPIs and goals for success.
  • Bring traditional and creative ideas how to quickly unblock those bottlenecks and exploit opportunities
  • A/B testing ideas
  • Analyzing data and users’ feedback
  • Exchanging ideas/data/feedback with other departments (Product, marketing, top management) in order to present results and make the product more user-centric
  • Driving traffic to website, landing pages, and social media with the intent of optimizing & increasing conversion rates
  • Optimizing AARRR metrics (Acquisition – Activation – Retention – Referral - Revenue)
  • Prioritizing growth channels
  • Optimizing channels in order to always improve the performance of one's business
  • Scaling and automating the growth processes
  • Knowledgeable about referral marketing and being able to create viral growth

Skills

  • Strong track record of building growth hack programs that have measurable impact
  • Analytical data-driven mindset
  • Software engineering skills
  • Being social and understanding users’ behavior. Having great customer relations skills and being focus on customer experience (Note: being a people's person should be part of the growth hacker's capabilities but is also part of the anatomy of an entrepreneur.)
  • An open mindset and a willingness to learn.
  • Having a startup mindset.
  • A/B testing and data analytics experience
  • Editing and copywriting skills
  • Not being scared of pivoting
  • Knowledge of both inbound and outbound marketing
  • Experience with growth hackings tools such as Optimizely for A/B Testing, MailChimp for email marketing campaigns, HubSpot for CRM, sales and marketing purposes, Zapier to automate workflows etc.
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Location

1 International Place 5th Floor, Boston, MA 02110
1 International Place 5th Floor, Boston, MA 02110

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