Jobs at WHOOP

Leads complex creative and marketing initiatives from planning through delivery, managing scope, timelines, budgets, resources, risks, and cross-functional alignment. Develops scalable operational systems and processes for Creative and Marketing teams, including project management platforms, digital asset management, workflow automation, and AI-enabled tools. Manages and coaches Creative Operations team members while partnering with senior leaders and maintaining ownership of high-visibility programs.

Leads WHOOP’s Firmware organization, setting technical strategy, scaling multiple embedded software teams, and developing engineering leaders. Owns reliable delivery across new products and sustaining work while improving architecture, testing, CI/CD, release practices, and quality. Guides firmware decisions for power, performance, accuracy, cost, and long-term platform health, partnering across hardware, algorithms, mobile, manufacturing, quality, product, and program management.

Support WHOOP’s highest-priority strategic initiatives through financial modeling, market and competitive analysis, business cases, and executive presentations. Evaluate growth, product, healthcare, geographic expansion, partnership, and investment opportunities; support strategic planning and long-range objectives; structure ambiguous problems; and influence cross-functional decisions through rigorous analysis and collaboration.

Leads WHOOP’s global trade marketing organization, setting strategy and operating rhythms across markets. Partners with Sales, Brand, Creative, Media, Product Marketing, Visual Merchandising, Operations, Analytics, and regional teams to deliver retail experiences, launches, promotions, training, and commercial campaigns. Owns planning, budgeting, measurement, investment optimization, and scalable processes while developing high-performing global teams and driving awareness, conversion, and sell-through.

Designs, tests, characterizes, debugs, and tunes low-power mixed-signal circuits and systems for wearable hardware. Responsibilities include schematic and PCB development, component selection, prototyping, board bring-up, electrical experimentation, data analysis, design verification, validation, and production support. Collaborates with cross-functional engineering teams, suppliers, and contract manufacturers to resolve technical issues and optimize performance, power consumption, signal integrity, reliability, and manufacturability. Travel up to 15% is required.

Conduct healthcare product analysis, build dashboards and recurring reports, monitor KPIs, support A/B testing, validate data, and identify trends affecting member engagement and health outcomes. Partner with product, engineering, design, data science, and marketing teams to deliver actionable insights, improve data quality, and support healthcare product strategy. The role also contributes to documentation, segmentation analysis, and repeatable analytics processes.

Coordinate WHOOP’s social media operations by managing content calendars, publishing across platforms, tracking production and approval workflows, maintaining project and analytics systems, and supporting performance reporting. The role also contributes to social brainstorming, monitors platform trends, coordinates cross-functional stakeholders, and identifies insights to improve content and creative decisions.

Develop production-ready machine learning and signal-processing algorithms for wearable physiological sensor data. Responsibilities include designing and evaluating deep learning models, analyzing large datasets, optimizing algorithms for embedded edge deployment, and balancing accuracy, power, memory, latency, and scalability. The role owns projects from research and prototyping through validation, deployment, monitoring, and continuous improvement while collaborating with scientists, engineers, hardware experts, and product teams.

Build and ship member-facing web features using React, Next.js, and Tailwind CSS. Implement responsive, accessible interfaces, test user journeys, participate in code reviews, collaborate with product, design, and backend teams, and contribute to performance and maintainability. The role includes AI-assisted prototyping, frontend API integration, learning team systems, and participating in on-call rotations under senior guidance.

Own the end-to-end integration of validated sensor intelligence algorithms onto WHOOP embedded devices. Translate Python and MATLAB implementations into optimized C/C++, resolve cross-platform dependencies, integrate with firmware and sensor pipelines, and preserve numerical and functional equivalence. Profile and debug embedded performance across compute, memory, latency, power, and real-time constraints. Develop reusable migration tools, test harnesses, profiling infrastructure, and deployment patterns while collaborating across algorithm, firmware, mobile, cloud, connectivity, and platform teams.

Leads commercial strategy and supplier relationships with global contract manufacturers across product development, NPI, ramp, mass production, and sustaining programs. Manages negotiations, manufacturing cost models, capacity and investment decisions, RFQs, contracts, supplier governance, performance metrics, and corrective actions. Partners cross-functionally with Finance, Manufacturing, Engineering, Quality, Legal, Materials, Operations, and Program Management to improve cost, resilience, productivity, and delivery. Requires approximately 25% international travel and relocation to Boston.

Develops and validates manufacturing processes for new hardware products from prototype through production ramp. Partners with engineering, supply chain, factory, and manufacturing teams to qualify fixtures, equipment, and processes; improve manufacturability, quality, cycle time, and cost; and resolve production issues using DOE, failure analysis, DMAIC, and 8D methods. The role requires hands-on factory-floor troubleshooting, manufacturing documentation, process controls, and cross-functional execution, with travel up to 25%.

Lead end-to-end design for WHOOP’s next-generation connected member experiences. Define interaction principles, information architecture, navigation models, and scalable UX patterns across products and touchpoints. Partner with Product, Engineering, Research, Design Systems, and Platform teams to simplify complex capabilities, prototype and test concepts, and deliver cohesive, high-quality consumer experiences. Shape the long-term UX vision for emerging products while leveraging systems thinking and AI tools.

Develop signal-processing and machine-learning algorithms for wearable sensor data and deploy them on resource-constrained embedded systems. Design intelligent sensor-control strategies, characterize sensor behavior, and validate performance across real-world conditions. Collaborate with firmware, electrical engineering, hardware, and data science teams to develop sensing capabilities while optimizing accuracy, latency, memory, compute, power, and reliability.

Execute and optimize global programmatic brand media campaigns across markets. Responsibilities include campaign setup, QA, pacing, creative trafficking and rotation, performance analysis, budget reconciliation, and in-channel optimization. The role partners with Brand, Creative, Analytics, and Performance Media teams while supporting global media planning, new channel launches, sponsorships, and brand initiatives. Success requires hands-on DSP experience, strong analytical and organizational skills, and the ability to manage multiple campaigns, budgets, partners, and deadlines.

Evaluate, qualify, and improve lithium-ion battery cells for current and future products. Develop testing and qualification plans, analyze electrochemical data, optimize cell performance through experiments, and collaborate with suppliers and battery system engineers. Lead failure investigations, root-cause analysis, manufacturing readiness, and battery integration activities. Document technical risks and recommendations while supporting supplier visits, audits, and qualification work requiring up to 15% travel.

Supports wholesale accessories and apparel inventory planning through weekly sales and inventory reporting, sell-through and weeks-of-supply analysis, stockout and excess-inventory identification, replenishment recommendations, and inventory movement. Partners with Sales, Supply Chain, Finance, Product, and Operations on seasonal planning, product launches, forecasts, reporting tools, and issue resolution across wholesale accounts.

Lead end-to-end mechanical engineering for next-generation biometric wearable products, from concept through manufacturing release. Own system-level design, analysis, validation, documentation, supplier coordination, DFM, root-cause analysis, and production readiness. Develop SolidWorks models, drawings, BOMs, and ECOs; manage verification and validation testing; collaborate with contract manufacturers and cross-functional teams; and mentor junior engineers. Travel internationally up to 20% and work from the Boston office.

Develop, validate, debug, and deliver wireless systems for wearable products from prototypes through production. Define RF validation plans, characterize transmitters, receivers, antennas, coexistence, interference, and OTA performance, and create automated test methods. Analyze failures, guide RF-critical PCB and antenna design, establish production test limits, support manufacturing troubleshooting and regulatory certification, and collaborate across engineering and product teams. The role requires up to 15% domestic and international travel and is based in Boston, Massachusetts.

Leads a team of Change Management Specialists and owns the Membership Services change management framework. Responsibilities include change intake, impact assessment, governance, implementation planning, adoption measurement, stakeholder alignment, risk management, frontline engagement, and post-implementation reinforcement. The role manages team capacity, supports complex initiatives, coaches employees, incorporates operational and member data, and guides responsible use of AI-enabled tools.