WHOOP
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Build and deploy scalable, personalized lifecycle marketing experiences across email, push, in-app, SMS, WhatsApp, and emerging channels. Own campaign development, audience activation, segmentation, journey orchestration, dynamic content, integrations, SQL validation, quality assurance, and marketing technology governance. Develop automation and AI-enabled workflows while partnering with Marketing, Product, Engineering, Data, and Creative teams to solve technical challenges and improve member communications.
Fitness • Hardware • Healthtech • Sports • Wearables
Own the architecture and technical direction of WHOOP’s Android connectivity layer, including BLE transport, history synchronization, firmware delivery, reliability, telemetry, and modular codebases. Collaborate with hardware, firmware, backend, and iOS teams; diagnose device-specific issues; improve testing and code quality; support releases and incident response; mentor engineers; and define modern Kotlin and Android engineering practices.
Fitness • Hardware • Healthtech • Sports • Wearables
Owns learning operations and delivery across the company, including intake, prioritization, LMS administration, reporting, compliance, integrations, vendor management, content lifecycle, facilitation, and program measurement. Translates business needs into scalable learning solutions, partners with stakeholders and subject matter experts, and improves learner experiences through automation, system enhancements, feedback, and data-driven insights.
Fitness • Hardware • Healthtech • Sports • Wearables
Lead and scale multiple product security engineering teams while defining security strategy, secure SDLC standards, identity and authentication capabilities, vulnerability management, DevSecOps tooling, cloud security, privacy by design, and threat modeling. Partner across engineering, product, legal, compliance, and enterprise security; mentor leaders and staff-level contributors; and foster a collaborative culture focused on secure, reliable software delivery.
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Lead cybersecurity, AI, and technology risk assessments across systems, cloud environments, business processes, and initiatives. Maintain the enterprise cyber risk register, track mitigation plans, translate technical findings into business risks, support FAIR-based quantitative analysis, and prepare executive reporting. Partner with Security, Legal, Product, IT, and business teams to assess architectures, AI use cases, emerging technologies, and third-party integrations while strengthening GRC processes and operational resilience.
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Build and maintain full-stack features supporting member acquisition, onboarding, engagement, and retention. Develop frontend applications with modern web technologies, optimize APIs and infrastructure for e-commerce and growth experiments, troubleshoot production issues, improve reliability, participate in code reviews, and collaborate with product, design, and engineering teams in an iterative environment.
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Build backend systems for ingesting, processing, and exposing health record data from EHRs and third-party platforms. Develop secure APIs, scalable data pipelines, and services that normalize and validate sensitive healthcare data. Collaborate with product, data science, and engineering teams, while contributing to code reviews, testing, documentation, privacy, security, and access control practices.
Fitness • Hardware • Healthtech • Sports • Wearables
Manage and optimize global paid media campaigns across social, search, shopping, programmatic, and emerging channels. Own budgets and forecasts, analyze performance, improve CAC and ROAS, and build testing roadmaps for creative, audiences, messaging, and media tactics. Translate insights into recommendations, reporting, and creative briefs while partnering with analytics, product, finance, creative, and brand media teams. Identify new acquisition opportunities and support efficient member growth in a fast-moving DTC environment.
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Leads and manages a software engineering team focused on growth initiatives including member acquisition, retention, revenue generation, experimentation, referrals, and global expansion. Defines technical strategy and architecture, collaborates with product, design, finance, and marketing, and ensures strong development, testing, and deployment practices. Provides mentorship, performance feedback, and coaching while fostering innovation, psychological safety, teamwork, and continuous learning.
Fitness • Hardware • Healthtech • Sports • Wearables
Supports global indirect tax compliance across U.S. and international jurisdictions, including sales and use tax, VAT, GST, registrations, audits, notices, refunds, and tax authority inquiries. Analyzes large datasets, prepares tax-return data, performs reconciliations, maintains tax systems and workflows, and partners with internal teams and external providers. The role also investigates issues, recommends solutions, improves controls, and automates recurring processes.
Fitness • Hardware • Healthtech • Sports • Wearables
Own and scale WHOOP’s hardware development labs across electrical, mechanical, test, and reliability engineering. Lead lab technicians, manage equipment and infrastructure lifecycles, improve scheduling and inventory systems, support prototyping and validation, maintain safety and compliance, coordinate cross-functional resources, and manage lab budgets and future investments. The role requires hands-on hardware testing and prototyping experience, operational improvement expertise, and leadership across multiple development programs.
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Leads end-to-end development of accessories, apparel, bands, materials, and emerging physical products from concept through commercialization and production readiness. Builds and manages the development organization, establishes processes and technical capabilities, partners with Design, Sourcing, Quality, suppliers, mills, factories, and manufacturing teams, and drives feasibility, testing, validation, costing, risk mitigation, and mass-production transitions while maintaining quality and performance.
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Leads WHOOP’s healthcare product and research partnership strategy, managing collaborations with academic medical centers, research institutions, medical device and diagnostics companies, EHR vendors, and digital health platforms. Oversees partnership pipelines, research collaborations, data-sharing and technology integration agreements, clinical evidence generation, licensing evaluations, regulatory alignment, performance frameworks, executive reporting, and ongoing partner relationships.
Fitness • Hardware • Healthtech • Sports • Wearables
Leads end-to-end creative production across campaigns, product launches, partner shoots, social content, and brand storytelling. Manages timelines, budgets, vendors, logistics, asset delivery, localization, and cross-functional collaboration. Builds scalable production workflows, resource planning systems, and operational processes while supporting forecasting and investment decisions. Evaluates emerging AI-enabled production tools and improves efficiency, communication, creative quality, and content velocity.
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Supports month-end close activities, including journal entries, accruals, reconciliations, fluctuation analyses, fixed assets, prepaid expenses, and expense management. Prepares marketing accruals, supports audits and reviews, and partners across business teams. Contributes to finance transformation through system implementations, process documentation, automation, and AI-driven efficiency initiatives.
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Lead WHOOP’s global Total Rewards strategy, including compensation, equity, incentives, executive pay, recognition, and benefits. Build scalable systems, analytics, governance, and processes supporting growth and international expansion. Advise executives, the Board, and Compensation Committee using market and workforce data, while partnering with Finance, Legal, Talent Acquisition, and business leaders. Ensure competitive, equitable, compliant programs across regions and align rewards with organizational performance and talent outcomes.
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Analyze paid marketing campaign performance across search, social, display, and affiliate channels. Partner with Growth Marketing stakeholders on media optimization, budget allocation, and acquisition efficiency. Support marketing experiments, incrementality testing, and lift studies. Build trusted datasets, dashboards, and recurring reports, then translate findings into actionable recommendations. The role requires SQL, business intelligence visualization experience, quantitative analysis, communication, and collaboration skills.
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Build and scale WHOOP AI platform systems and member-facing experiences across the frontend and backend. Design scalable web applications, APIs, and intuitive interfaces; contribute to agent orchestration architecture; translate business requirements into reliable solutions; write tested code; and monitor, debug, and improve production performance and stability. Collaborate with product managers, designers, data scientists, and other cross-functional partners in a fast-paced environment.
Fitness • Hardware • Healthtech • Sports • Wearables
Designs and operates Kubernetes clusters on AWS, builds scalable and secure AI runtime infrastructure, and develops tooling for developer productivity and automated development workflows. The role improves platform reliability, supports long-running tasks on cost-efficient infrastructure, partners with application, security, and data teams, participates in incident response, and provides technical leadership and mentorship across the Platform organization.
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Lead the design and implementation of scalable, reliable backend systems powering WHOOP’s member experiences. Drive technical planning for complex initiatives, establish engineering standards, deliver platform capabilities, and mentor engineers. Collaborate with product, design, data science, and performance science teams while balancing technical quality, business priorities, observability, and long-term maintainability.
