SEER Interactive Benefits Overview

Own client relationships and analytics strategy across digital measurement and GEO initiatives. Architect, audit, and QA GA4 and Adobe Analytics implementations; develop measurement frameworks, dashboards, experimentation plans, and causal analyses. Present insights to executive stakeholders, manage analytics workstreams, mentor teammates, and build AI-assisted workflows, automations, and scalable systems. The role combines traditional analytics with measurement of AI-powered search visibility and customer behavior.

Manage paid media strategies and campaigns across search, social, display, and programmatic channels. Advise clients using integrated paid, organic, and analytics data; oversee campaign performance, keyword research, ad copy, landing page recommendations, and presentations. Build client relationships, mentor account associates, collaborate with SEO and data teams, and use AI to improve workflows and outcomes.

Develop and lead paid media strategies across search, social, display, and programmatic channels. Manage campaign strategy, performance analysis, testing, optimization, and integrated paid and organic recommendations. Consult with clients, present results, build relationships, mentor account associates, and identify data-driven growth opportunities. Use AI tools to improve workflows and contribute insights across the team.