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Fitness
Proactively identify and engage prospective customers in medical, academic, health/wellness, or fitness sectors to meet sales quotas. Demonstrate and sell clinical-grade metabolic assessment products, build and maintain client relationships, track interactions in CRM, follow sales strategies and KPIs, research market opportunities, and travel for business and tradeshows.
Fitness
Manage B2B partner lifecycle post-sale: onboarding, adoption, engagement, renewal, and expansion. Serve as primary partner contact, run QBRs, monitor account health, reduce churn, and build scalable playbooks. Collaborate cross-functionally with Product, Operations, Marketing, and Clinical teams and oversee offshore operational support.
Fitness
Lead content and brand strategy across short-form, long-form, and emerging channels. Build systems, calendars, and workflows; manage channel teams; safeguard voice and quality. Own performance, reporting, and team development to drive consistent, high-performing content.
Fitness
Lead and scale B2B partnerships by generating outbound leads, qualifying and managing pipeline, running deals from intro to close, creating data-driven decks and forecasts, building repeatable playbooks, and coordinating cross-functional handoffs to improve conversion and shorten deal cycles.
Fitness
Lead end-to-end growth for a DTC genomics subscription business: own acquisition, lifecycle, retention, product marketing, and brand. Build paid acquisition channels, run A/B tests and experiments, improve unit economics (CAC, LTV, contribution margin), and scale a cross-functional marketing team and growth infrastructure.
Fitness
Lead integrated brand and growth marketing for post‑FDA commercialization across B2B and B2C audiences. Build KOL and advocacy programs, run multi-channel campaigns, manage CRM/lifecycle automation, track CAC/ROI with dashboards, and ensure FDA/HIPAA‑compliant communications while partnering cross‑functionally.
Fitness
Operate as a cross-functional leader to improve coordination and execution across content, talent, partnerships, and community. Build systems and workflows, manage inbound opportunities, run special projects end-to-end (events, partnerships, launches, membership), and act as an extension of the executive team to prioritize, track decisions, and ensure follow-through.
