ASICS Digital Careers In Boston
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Marketing Platform Manager, CMS

ASICS Digital
Greater Boston Area
1 week ago
+44
The role of the Marketing Platform Manager is to partner with business functions to gather, understand, and define business requirements for our new CMS system. In this position, you will be responsible for creating user stories, process flows, and functional requirement specifications to support the design and development of CMS solutions. 

Web Analytics Developer

ASICS Digital
Greater Boston Area
1 week ago
+44
Work with different(marketing, analytics, development) teams across the organization and tackle pixel/tag implementation requests in an efficient way within a tag manager (TealiumIQ). Use browser web debugging tools to perform tag validation and QA. Perform Tagging audits/data integrity checks on a regular basis to have better control over the tags deployed across the sites. Document and maintain a copy of tagging requests from the different teams. Use mobile proxy tools like Charles/Fiddler to validate analytics tagging across mobile applications and mobile web tagging. Collaborate with different vendors(marketing, social media, affiliates, etc.) to understand different analytics implementation techniques and suggest implementation best practices based on well defined organization standards.