HubSpot is looking for a talented individual who wants to learn about content marketing and how to launch multimedia campaigns that build interest and awareness on a topic or product line. This is a great role for someone who is interested in aligning creative execution with business goals, running complex campaigns, and reporting on results.

In this role, you’ll see first-hand how to translate positioning into product marketing campaigns that drive demand and user growth. For these campaigns — which might include a video, a SlideShare, a web experience, user-generated social content, or another content type — you’ll learn how to determine what format and channels are the right ones to get an audience’s attention.

You’ll be expected to come up with campaign ideas and write project briefs, work with marketers across the organization, and report on the results. You’ll project manage the campaign — making sure deliverables are outlined and everyone has clarity on what needs to get done and when. You’ll also write promotional copy and blog posts, work with designers and video editors on developing creative assets, and create enablement resources for HubSpot’s marketing team.

What You’ll Learn:

• You’ll learn how to turn product positioning into a compelling narrative that’s about more than new tools and features.
• You’ll learn how to create a content strategy that focuses on creating the right creative assets and messaging for the right promotional channels.
• You’ll learn how to pitch ideas, get buy-in, set goals, and collaborate with various stakeholders.

Core Skills:

• We’re looking for someone with strong writing skills (and examples to prove it).
• You should be highly organized, with your own detailed process for getting things done and managing your time.
• You are an avid observer of interesting brands — not just because you like their products/services but because you study how they engage their audience and drive interest.
• You are highly adaptable and like change. You thrive in an environment where your task list isn’t the same every single day.
• You’re always willing to help out a classmate or learn something new. If you’re the type of person who learned a new software program so you could create a video or graphic or you’ll spend hours researching a topic until you’re an expert, this is the perfect role.
• Experience with Photoshop, InDesign, Illustrator, or Premiere is a plus!
• You're available to work full-time from January - June 2019.

About HubSpot

HubSpot helps millions of organizations grow better, and we’d love to grow better with you. Our business builds the software and systems that power the world’s small to medium-sized businesses. Our company culture builds connections, careers, and employee growth. How? By creating a workplace that values flexibility, autonomy, and transparency. If that sounds like something you’d like to be part of, we’d love to hear from you.

You can find out more about our company culture in the HubSpot Culture Code, which has more than 4M views, and learn about our commitment to creating a diverse and inclusive workplace, too. Thanks to the work of every HubSpotter globally who has helped build our remarkable culture, HubSpot has been named a top workplace by Glassdoor, Fortune, Entrepreneur, and more.

HubSpot was founded in 2006. We’re headquartered in Cambridge, Massachusetts (US), and we have offices in Dublin (Ireland), Sydney (Australia), Portsmouth, New Hampshire (US), Singapore, Tokyo (Japan), Berlin (Germany), and Bogotá (Colombia).

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