In this role, you are responsible for driving demand for the agency and sales consultant personas while using your creative and analytical abilities. You will be accountable for lead generation through content creation and activation of free product users through email nurturing. You will work within the acquisition team to create lead generation campaigns and build new distribution channels for HubSpot content.

We're looking for a co-op with acquisition experience.

● You have a track record of innovation and marketing experimentation, with clear examples of ways you’ve successfully driven demand that were different from the status quo

● You’re an analytical thinker and are curious about A/B testing and data analysis (You’re not afraid of a PivotTable!)

● You have previous experience in a core acquisition channel, such as organic search, paid search, organic social media or paid social media

● You have keen attention to detail and accuracy, strong project management skills and are excited about bringing new ideas to the team

General Responsibilities:

● Manage email nurturing for all prospects

● Build conversion paths in HubSpot (landing pages, email nurturing tracks, internal rep notifications)

● Create and distribute content used for lead generation (webinars, blog posts, social media posts)

● Measure results of acquisition campaigns and tie work to new revenue

Must be available July - December, Please note you must still be enrolled in a college program during this time