Director, Brand & Content
Do you sometimes catch yourself in a reverie where you’ve been imagining what a customer was doing right that second? Are you constantly asking yourself and your teammates ‘what if’, and also evaluating and turning the right what ifs into creative briefs and sprint plans? Do you know content strategy, search optimization, domain authority and pillar pages? And do you believe that the most well thought out, logical, campaign can’t break through without great copy and design? Then we have a role for you!
AdmitHub is the world’s first AI-powered chatbot purpose built to provide the resources, information, and self-motivations to nudge students—regardless of where they are in the process—toward taking the next step in their learning journey. And we have the research to prove it. We don’t sell jeans. We help learners achieve their dreams.
Our Marketing Team is driven by this mission, and by our team of curious, creative experimenters focused on growing this company by growing themselves. And we need your help.
Who you are
The Director of Brand and Content, will manage a team of content, copy, and design resources. Reporting to and working with the Head of Marketing, you’ll own content strategy and design for our existing B2B business, and work on marketing experiments exploring new models as well. You know that brand matters. That it’s a competitive advantage. And you’re thinking about it all the time.
You can shift from creating messaging for the college administrator, to the students enrolled at her school, and understand how and where messaging works for both (or doesn’t). And you’ve shown that you can build a brand for both.
Your goals will be to build a brand team and strategy that develops new and improved brand assets like social content, web pages, swag and collateral, blog posts, case studies and success stories, emails and more that drive traffic and/or interest, and to manage projects for time, deliverables, and budgets.
What You’ve Done:
- 7-10 years of experience, with 2+ in a leadership role
- Direct experience with SEO