Director, Brand & Content

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Do you sometimes catch yourself in a reverie where you’ve been imagining what a customer was doing right that second? Are you constantly asking yourself and your teammates ‘what if’, and also evaluating and turning the right what ifs into creative briefs and sprint plans? Do you know content strategy, search optimization, domain authority and pillar pages?  And do you believe that the most well thought out, logical, campaign can’t break through without great copy and design? Then we have a role for you! 

AdmitHub is the world’s first AI-powered chatbot purpose built to provide the resources, information, and self-motivations to nudge students—regardless of where they are in the process—toward taking the next step in their learning journey. And we have the research to prove it. We don’t sell jeans. We help learners achieve their dreams.

Our Marketing Team is driven by this mission, and by our team of curious, creative experimenters focused on growing this company by growing themselves. And we need your help.


Who you are

The Director of Brand and Content, will manage a team of content, copy, and design resources. Reporting to and working with the Head of Marketing, you’ll own content strategy and design for our existing B2B business, and work on marketing experiments exploring new models as well. You know that brand matters. That it’s a competitive advantage. And you’re thinking about it all the time.

You can shift from creating messaging for the college administrator, to the students enrolled at her school, and understand how and where messaging works for both (or doesn’t). And you’ve shown that you can build a brand for both.

Your goals will be to build a brand team and strategy that develops new and improved brand assets like social content, web pages, swag and collateral, blog posts, case studies and success stories, emails and more that drive traffic and/or interest, and to manage projects for time, deliverables, and budgets.


What You’ve Done: 

  • 7-10 years of experience, with 2+ in a leadership role
  • Direct experience with SEO
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Technology we use

  • Engineering
    • PythonLanguages
    • ReactLibraries
    • DjangoFrameworks
    • Node.jsFrameworks
    • MongoDBDatabases
    • PostgreSQLDatabases

Location

We're currently focused on being remote first - everyone on our team works primarily from a home office & connects to work from a remote environment.

What are Mainstay Perks + Benefits

Mainstay Benefits Overview

We have a great, comprehensive healthcare package, Flexible Time Off, Mental Health Days, Ongoing support of work life blend, paid parental leave, and more!

Culture
Partners with nonprofits
Open door policy
OKR operational model
Team based strategic planning
Flexible work schedule
Remote work program
Our remote work program includes the opportunity for employees to be full-time remote for specific positions, and all employees are encouraged to work remotely on occasion as needed.
Diversity
Highly diverse management team
We've put significant focus on adding gender and racial diversity to leadership at all levels of the company including the BOD.
Mandated unconscious bias training
Diversity employee resource groups
Hiring practices that promote diversity
Health Insurance + Wellness
Flexible Spending Account (FSA)
Disability insurance
Dental insurance
Vision insurance
Health insurance
Life insurance
Wellness programs
Financial & Retirement
401(K)
401(K) matching
AdmitHub's 401(k) retirement plan contributes 3% of an employee's annual base salary, regardless of whether they make an contribution or not, with no vesting period for the contribution.
Company equity
Child Care & Parental Leave
Generous parental leave
We provide up to 10 weeks of parental leave for the primary caretaker and 6 weeks of leave for the secondary caretaker.
Family medical leave
Vacation + Time Off
Unlimited vacation policy
Paid holidays
Paid sick days
Office Perks
Some meals provided
Company-sponsored happy hours
Our happy hours look a little different post-pandemic, but we do things like virtual trivia and Zoom drink tutorials.
Pet friendly
Fitness stipend
We'll reimbursement employees $250 annually for our health & wellness benefit.
Home-office stipend for remote employees
Now that most of our employees are working from home, we provide $200/month to subsidize cell phone and internet costs.
Professional Development
Lunch and learns
Promote from within
Continuing education stipend
Continuing education available during work hours
Customized development tracks

Additional Perks + Benefits

We're constantly taking feedback and adding to our list of perks depending on what is interesting/motivating to employees.

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