Boston Tech Jobs and Startup Jobs

2

Web Analytics Developer

ASICS Digital
Greater Boston Area
1 week ago
+44
Work with different(marketing, analytics, development) teams across the organization and tackle pixel/tag implementation requests in an efficient way within a tag manager (TealiumIQ). Use browser web debugging tools to perform tag validation and QA. Perform Tagging audits/data integrity checks on a regular basis to have better control over the tags deployed across the sites. Document and maintain a copy of tagging requests from the different teams. Use mobile proxy tools like Charles/Fiddler to validate analytics tagging across mobile applications and mobile web tagging. Collaborate with different vendors(marketing, social media, affiliates, etc.) to understand different analytics implementation techniques and suggest implementation best practices based on well defined organization standards.

Marketing Operations Analyst

Upserve
Greater Boston Area
6 months ago
+25
Upserve is seeking a Marketing Operations Manager to enable Upserve's customer-facing teams to grow pipeline, lift win rates, and slash time out of the sales cycle, while delighting our existing installed base to drive up engagement, reduce churn, generate referrals and up-sell. The Marketing Operations Manager works with Sales and Marketing leadership to manage the systems, tools, and technology that enable efficient and effective marketing campaigns. The Marketing Operations Manager provides operational support to the Marketing departments with reporting and analytics, email marketing automation, ownership over sales and marketing processes, manages the marketing technology stack, and CRM data integrity. In this role you will also  partner with our parent company, Vista Equity Group, to project-manage system updates designed to increase market share.

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